#9D104D
Closest named color: Berry (#990F4B). oklch(45.5% 0.174 3.1), rgb(157, 16, 77).
Aa
White text reads best on this color (8.03:1).
About this color
#9D104D is a medium-dark, vivid red. In OKLCH its lightness is 46%, its chroma 0.174 and its hue 3°. Its hue sits on the warm side of the wheel. The nearest named color is Berry (#990F4B), ΔE 0.009 away. White text reads best on it, at 8.03:1.
| Hue family | Reds |
| Lightness | medium-dark (46%) |
| Chroma | vivid (0.174) |
| Temperature | warm |
| Nearest name | Berry (#990F4B) |
| Black text | 2.61:1 |
| White text | 8.03:1 |
Values
| HEX | #9D104D |
| RGB | rgb(157, 16, 77) |
| HSL | hsl(334, 82%, 34%) |
| OKLCH | oklch(45.5% 0.174 3.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #9D104D | 8.03:1 | AAA | Lc -90.8 | Preferred for body text |
| Black text on #9D104D | 2.61:1 | Fails | Lc 18.0 | Dividers and decoration only |
| #9D104D text on white | 8.03:1 | AAA | Lc 86.0 | Fine for body text |
| #9D104D text on black | 2.61:1 | Fails | Lc -16.1 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FEF2F4
oklch(97.1% 0.013 5.8)
-
Step 100
100
#FCE2E8
oklch(93.6% 0.03 2)
-
Step 200
200
#FBCAD5
oklch(88.5% 0.057 3.3)
-
Step 300
300
#F8A5BA
oklch(80.9% 0.101 3.1)
-
Step 400
400
#F16F96
oklch(70.7% 0.164 3.3)
-
Step 500
500
#E73F7D
oklch(63.1% 0.208 3.1)
-
Step 600
600
#D20066
oklch(55.7% 0.224 3.3)
-
Step 700
700
#B10056
oklch(49% 0.198 2.8)
-
Step 800
800 (this color)
#9D104D
oklch(45.5% 0.174 3.1)
-
Step 900
900
#76123A
oklch(37.6% 0.136 3.2)
-
Step 950
950
#460E22
oklch(27% 0.086 3.4)
#9D104D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #393F4E | 0.199 |
| Deuteranopia (no green cones) | #5E5A4A | 0.177 |
| Tritanopia (no blue cones) | #AB002E | 0.053 |
| Achromatopsia (no color) | #505050 | 0.176 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #9D104D
#9D104D
oklch(45.5% 0.174 3.1)
- #00655B
#00655B
oklch(45.5% 0.081 183.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #9D104D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Berry #990F4B ΔE 0.009
- Purple Red #990147 ΔE 0.015
- Violet Red #A50055 ΔE 0.021
- Dark Fuchsia #9D0759 ΔE 0.022
- Mulberry #920A4E ΔE 0.026
- Deep Magenta #A0025C ΔE 0.027
- Cranberry #9E003A ΔE 0.028
- Raspberry #B00149 ΔE 0.040
Use #9D104D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.