#9A316B
Closest named color: Deep Magenta (#A0025C). oklch(48.6% 0.152 350.1), rgb(154, 49, 107).
Aa
White text reads best on this color (6.94:1).
About this color
#9A316B is a medium-dark, vivid red. In OKLCH its lightness is 49%, its chroma 0.152 and its hue 350°. Its hue sits on the warm side of the wheel. The nearest named color is Deep Magenta (#A0025C), ΔE 0.047 away. White text reads best on it, at 6.94:1.
| Hue family | Reds |
| Lightness | medium-dark (49%) |
| Chroma | vivid (0.152) |
| Temperature | warm |
| Nearest name | Deep Magenta (#A0025C) |
| Black text | 3.02:1 |
| White text | 6.94:1 |
Values
| HEX | #9A316B |
| RGB | rgb(154, 49, 107) |
| HSL | hsl(327, 52%, 40%) |
| OKLCH | oklch(48.6% 0.152 350.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #9A316B | 6.94:1 | AA | Lc -88.2 | Fine for body text |
| Black text on #9A316B | 3.02:1 | AA large text | Lc 20.9 | Dividers and decoration only |
| #9A316B text on white | 6.94:1 | AA | Lc 83.1 | Fine for body text |
| #9A316B text on black | 3.02:1 | AA large text | Lc -18.8 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FBF3F6
oklch(97.1% 0.009 352.4)
-
Step 100
100
#F6E4EC
oklch(93.6% 0.022 348.8)
-
Step 200
200
#EFCFDD
oklch(88.5% 0.04 349.7)
-
Step 300
300
#E6AEC7
oklch(80.9% 0.073 350.3)
-
Step 400
400
#D781AB
oklch(70.7% 0.117 349.8)
-
Step 500
500
#CA5E96
oklch(63% 0.151 350)
-
Step 600
600
#B54280
oklch(55.6% 0.162 350.3)
-
Step 700
700 (this color)
#9A316B
oklch(48.6% 0.152 350.1)
-
Step 800
800
#7E2B58
oklch(42.6% 0.125 350.2)
-
Step 900
900
#662849
oklch(37.7% 0.098 349.7)
-
Step 950
950
#3C182B
oklch(27% 0.063 349.2)
#9A316B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #404E6D | 0.168 |
| Deuteranopia (no green cones) | #5E6069 | 0.148 |
| Tritanopia (no blue cones) | #A52C49 | 0.057 |
| Achromatopsia (no color) | #5A5A5A | 0.153 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #9A316B
#9A316B
oklch(48.6% 0.152 350.1)
- #007057
#007057
oklch(48.5% 0.096 170.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #9A316B, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Deep Magenta #A0025C ΔE 0.047
- Dark Fuchsia #9D0759 ΔE 0.047
- Red Violet #9E0168 ΔE 0.048
- Violet Red #A50055 ΔE 0.052
- Berry #990F4B ΔE 0.057
- Light Eggplant #894585 ΔE 0.057
- Light Burgundy #A8415B ΔE 0.059
- Warm Purple #952E8F ΔE 0.062
Use #9A316B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.