#994390

Closest named color: Light Eggplant (#894585). oklch(52.3% 0.15 331.7), rgb(153, 67, 144).

Aa

White text reads best on this color (5.89:1).

About this color

#994390 is a medium-dark, vivid purple. In OKLCH its lightness is 52%, its chroma 0.150 and its hue 332°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.035 away. White text reads best on it, at 5.89:1.

Hue familyPurples
Lightnessmedium-dark (52%)
Chromavivid (0.150)
Temperaturein between
Nearest nameLight Eggplant (#894585)
Black text3.56:1
White text5.89:1

Values

HEX#994390
RGBrgb(153, 67, 144)
HSLhsl(306, 39%, 43%)
OKLCHoklch(52.3% 0.15 331.7)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #994390 5.89:1 AA Lc -84.2 Fine for body text
Black text on #994390 3.56:1 AA large text Lc 25.1 Dividers and decoration only
#994390 text on white 5.89:1 AA Lc 79.0 Fine for body text
#994390 text on black 3.56:1 AA large text Lc -22.8 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FAF3F8

    oklch(97.1% 0.01 335.5)

  2. Step 100

    100

    #F3E5F0

    oklch(93.6% 0.021 332.9)

  3. Step 200

    200

    #EAD0E5

    oklch(88.5% 0.04 332.4)

  4. Step 300

    300

    #DDB0D6

    oklch(80.9% 0.072 331.6)

  5. Step 400

    400

    #CB85C1

    oklch(70.8% 0.116 331.9)

  6. Step 500

    500

    #BC64B1

    oklch(63.1% 0.148 332)

  7. Step 600

    600

    #A7499D

    oklch(55.7% 0.161 331.8)

  8. Step 700

    700 (this color)

    #994390

    oklch(52.3% 0.15 331.7)

  9. Step 800

    800

    #74306D

    oklch(42.7% 0.125 331.6)

  10. Step 900

    900

    #5E2B58

    oklch(37.6% 0.097 331.9)

  11. Step 950

    950

    #371A34

    oklch(27% 0.061 331)

Export this scale for Tailwind in the Tailwind colors tool

#994390 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#3F5D920.154
Deuteranopia (no green cones)#5A698E0.135
Tritanopia (no blue cones)#9F4A630.080
Achromatopsia (no color)#6464640.151

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #994390

    #994390

    oklch(52.3% 0.15 331.7)

  • #007F3E

    #007F3E

    oklch(52.2% 0.138 151.7)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #994390

    #994390

    oklch(52.3% 0.15 331.7)

  • #7A50B1

    #7A50B1

    oklch(52.3% 0.15 301.4)

  • #AB3C64

    #AB3C64

    oklch(52.4% 0.149 1.5)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #994390

    #994390

    oklch(52.3% 0.15 331.7)

  • #5F7400

    #5F7400

    oklch(52.3% 0.126 121.3)

  • #007B6E

    #007B6E

    oklch(52.3% 0.094 182.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #994390

    #994390

    oklch(52.3% 0.15 331.7)

  • #806700

    #806700

    oklch(52.3% 0.107 92.1)

  • #007788

    #007788

    oklch(52.2% 0.091 212)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #994390

    #994390

    oklch(52.3% 0.15 331.7)

  • #9A5700

    #9A5700

    oklch(52.4% 0.121 62)

  • #007F3E

    #007F3E

    oklch(52.2% 0.138 151.7)

  • #0070AA

    #0070AA

    oklch(52.2% 0.124 241.9)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #994390, closest first.

No curated palette has a color within ΔE 0.04 of #994390.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #994390 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.