#99404F

Closest named color: Light Maroon (#A24857). oklch(49.4% 0.12 12.2), rgb(153, 64, 79).

Aa

White text reads best on this color (6.56:1).

About this color

#99404F is a medium-dark, moderately saturated red. In OKLCH its lightness is 49%, its chroma 0.120 and its hue 12°. Its hue sits on the warm side of the wheel. The nearest named color is Light Maroon (#A24857), ΔE 0.027 away. White text reads best on it, at 6.56:1.

Hue familyReds
Lightnessmedium-dark (49%)
Chromamoderately saturated (0.120)
Temperaturewarm
Nearest nameLight Maroon (#A24857)
Black text3.20:1
White text6.56:1

Values

HEX#99404F
RGBrgb(153, 64, 79)
HSLhsl(350, 41%, 43%)
OKLCHoklch(49.4% 0.12 12.2)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #99404F 6.56:1 AA Lc -87.0 Fine for body text
Black text on #99404F 3.20:1 AA large text Lc 22.1 Dividers and decoration only
#99404F text on white 6.56:1 AA Lc 81.9 Fine for body text
#99404F text on black 3.20:1 AA large text Lc -20.0 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FBF3F4

    oklch(97.1% 0.009 8.5)

  2. Step 100

    100

    #F5E6E7

    oklch(93.7% 0.016 12.8)

  3. Step 200

    200

    #EED1D3

    oklch(88.5% 0.033 13)

  4. Step 300

    300

    #E3B2B6

    oklch(80.9% 0.057 12.9)

  5. Step 400

    400

    #D38891

    oklch(70.6% 0.093 11.9)

  6. Step 500

    500

    #C66976

    oklch(63.1% 0.118 12.2)

  7. Step 600

    600

    #B14F5F

    oklch(55.6% 0.128 12.1)

  8. Step 700

    700 (this color)

    #99404F

    oklch(49.4% 0.12 12.2)

  9. Step 800

    800

    #7B3540

    oklch(42.7% 0.098 12.5)

  10. Step 900

    900

    #642E36

    oklch(37.6% 0.078 12.3)

  11. Step 950

    950

    #3B1C20

    oklch(27.1% 0.049 12.6)

Export this scale for Tailwind in the Tailwind colors tool

#99404F with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#53524F0.131
Deuteranopia (no green cones)#6A644D0.121
Tritanopia (no blue cones)#A634460.030
Achromatopsia (no color)#5D5D5D0.121

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #99404F

    #99404F

    oklch(49.4% 0.12 12.2)

  • #00716E

    #00716E

    oklch(49.6% 0.085 191.5)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #99404F

    #99404F

    oklch(49.4% 0.12 12.2)

  • #8E4274

    #8E4274

    oklch(49.3% 0.12 342.3)

  • #984623

    #984623

    oklch(49.4% 0.12 42.2)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #99404F

    #99404F

    oklch(49.4% 0.12 12.2)

  • #00744E

    #00744E

    oklch(49.4% 0.108 161.9)

  • #006D87

    #006D87

    oklch(49.6% 0.091 221.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #99404F

    #99404F

    oklch(49.4% 0.12 12.2)

  • #476F1D

    #476F1D

    oklch(49.4% 0.119 132.1)

  • #2663A3

    #2663A3

    oklch(49.3% 0.12 252.5)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #99404F

    #99404F

    oklch(49.4% 0.12 12.2)

  • #6E6300

    #6E6300

    oklch(49.5% 0.104 101.8)

  • #00716E

    #00716E

    oklch(49.6% 0.085 191.5)

  • #5857A3

    #5857A3

    oklch(49.5% 0.119 281.7)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #99404F, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #99404F in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.