#99314F

Closest named color: Berry (#990F4B). oklch(47.5% 0.14 6.7), rgb(153, 49, 79).

Aa

White text reads best on this color (7.22:1).

About this color

#99314F is a medium-dark, moderately saturated red. In OKLCH its lightness is 47%, its chroma 0.140 and its hue 7°. Its hue sits on the warm side of the wheel. The nearest named color is Berry (#990F4B), ΔE 0.043 away. White text reads best on it, at 7.22:1.

Hue familyReds
Lightnessmedium-dark (47%)
Chromamoderately saturated (0.140)
Temperaturewarm
Nearest nameBerry (#990F4B)
Black text2.90:1
White text7.22:1

Values

HEX#99314F
RGBrgb(153, 49, 79)
HSLhsl(343, 51%, 40%)
OKLCHoklch(47.5% 0.14 6.7)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #99314F 7.22:1 AAA Lc -89.2 Fine for body text
Black text on #99314F 2.90:1 Fails Lc 19.8 Dividers and decoration only
#99314F text on white 7.22:1 AAA Lc 84.2 Fine for body text
#99314F text on black 2.90:1 Fails Lc -17.8 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FBF3F4

    oklch(97.1% 0.009 8.5)

  2. Step 100

    100

    #F6E5E8

    oklch(93.6% 0.019 5.3)

  3. Step 200

    200

    #F0CFD5

    oklch(88.4% 0.038 5.5)

  4. Step 300

    300

    #E8AFB9

    oklch(80.9% 0.068 7)

  5. Step 400

    400

    #DA8395

    oklch(70.7% 0.109 6.9)

  6. Step 500

    500

    #CD617B

    oklch(63% 0.139 6.8)

  7. Step 600

    600

    #B84565

    oklch(55.5% 0.151 6.3)

  8. Step 700

    700 (this color)

    #99314F

    oklch(47.5% 0.14 6.7)

  9. Step 800

    800

    #812E44

    oklch(42.8% 0.116 7.1)

  10. Step 900

    900

    #682A3A

    oklch(37.8% 0.09 6.3)

  11. Step 950

    950

    #3D1922

    oklch(27% 0.057 5.9)

Export this scale for Tailwind in the Tailwind colors tool

#99314F with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#484A500.156
Deuteranopia (no green cones)#635F4D0.143
Tritanopia (no blue cones)#A6213D0.036
Achromatopsia (no color)#5757570.141

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #99314F

    #99314F

    oklch(47.5% 0.14 6.7)

  • #006B64

    #006B64

    oklch(47.5% 0.083 187)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #99314F

    #99314F

    oklch(47.5% 0.14 6.7)

  • #8B3779

    #8B3779

    oklch(47.6% 0.14 336.7)

  • #9B3719

    #9B3719

    oklch(47.6% 0.14 36.7)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #99314F

    #99314F

    oklch(47.5% 0.14 6.7)

  • #006E41

    #006E41

    oklch(47.4% 0.113 157)

  • #00677B

    #00677B

    oklch(47.4% 0.085 217.3)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #99314F

    #99314F

    oklch(47.5% 0.14 6.7)

  • #4A6800

    #4A6800

    oklch(47.6% 0.122 126.8)

  • #00609D

    #00609D

    oklch(47.5% 0.124 246.6)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #99314F

    #99314F

    oklch(47.5% 0.14 6.7)

  • #6C5B00

    #6C5B00

    oklch(47.4% 0.098 96.4)

  • #006B64

    #006B64

    oklch(47.5% 0.083 187)

  • #4A50A9

    #4A50A9

    oklch(47.4% 0.14 276.7)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #99314F, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #99314F in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.