#990F63
Closest named color: Red Violet (#9E0168). oklch(45.5% 0.18 350.8), rgb(153, 15, 99).
Aa
White text reads best on this color (8.06:1).
About this color
#990F63 is a medium-dark, vivid red. In OKLCH its lightness is 46%, its chroma 0.180 and its hue 351°. Its hue sits on the warm side of the wheel. The nearest named color is Red Violet (#9E0168), ΔE 0.014 away. White text reads best on it, at 8.06:1.
| Hue family | Reds |
| Lightness | medium-dark (46%) |
| Chroma | vivid (0.180) |
| Temperature | warm |
| Nearest name | Red Violet (#9E0168) |
| Black text | 2.60:1 |
| White text | 8.06:1 |
Values
| HEX | #990F63 |
| RGB | rgb(153, 15, 99) |
| HSL | hsl(323, 82%, 33%) |
| OKLCH | oklch(45.5% 0.18 350.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #990F63 | 8.06:1 | AAA | Lc -90.9 | Preferred for body text |
| Black text on #990F63 | 2.60:1 | Fails | Lc 17.9 | Dividers and decoration only |
| #990F63 text on white | 8.06:1 | AAA | Lc 86.1 | Fine for body text |
| #990F63 text on black | 2.60:1 | Fails | Lc -15.9 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FEF2F7
oklch(97.2% 0.014 350.1)
-
Step 100
100
#FBE2EC
oklch(93.6% 0.03 351.5)
-
Step 200
200
#F9CADE
oklch(88.5% 0.059 350.9)
-
Step 300
300
#F5A4C9
oklch(80.8% 0.106 350.8)
-
Step 400
400
#EC6FAE
oklch(70.8% 0.168 350.8)
-
Step 500
500
#E23E9A
oklch(63.2% 0.216 350.7)
-
Step 600
600
#CC0084
oklch(55.6% 0.231 350.8)
-
Step 700
700
#AD006F
oklch(49.2% 0.205 350.9)
-
Step 800
800 (this color)
#990F63
oklch(45.5% 0.18 350.8)
-
Step 900
900
#73124B
oklch(37.7% 0.14 350.5)
-
Step 950
950
#440E2C
oklch(27% 0.089 350.6)
#990F63 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2F4165 | 0.205 |
| Deuteranopia (no green cones) | #565860 | 0.178 |
| Tritanopia (no blue cones) | #A5003A | 0.070 |
| Achromatopsia (no color) | #505050 | 0.182 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #990F63
#990F63
oklch(45.5% 0.18 350.8)
- #006650
#006650
oklch(45.4% 0.089 171.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #990F63, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Red Violet #9E0168 ΔE 0.014
- Dark Fuchsia #9D0759 ΔE 0.018
- Deep Magenta #A0025C ΔE 0.018
- Violet Red #A50055 ΔE 0.034
- Mulberry #920A4E ΔE 0.036
- Berry #990F4B ΔE 0.039
- Purple Red #990147 ΔE 0.044
- Cranberry #9E003A ΔE 0.065
Use #990F63 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.