#98354A

Closest named color: Brown (#A52A2A). oklch(47.7% 0.133 10.9), rgb(152, 53, 74).

Aa

White text reads best on this color (7.13:1).

About this color

#98354A is a medium-dark, moderately saturated red. In OKLCH its lightness is 48%, its chroma 0.133 and its hue 11°. Its hue sits on the warm side of the wheel. The nearest named color is Brown (#A52A2A), ΔE 0.046 away. White text reads best on it, at 7.13:1.

Hue familyReds
Lightnessmedium-dark (48%)
Chromamoderately saturated (0.133)
Temperaturewarm
Nearest nameBrown (#A52A2A)
Black text2.94:1
White text7.13:1

Values

HEX#98354A
RGBrgb(152, 53, 74)
HSLhsl(347, 48%, 40%)
OKLCHoklch(47.7% 0.133 10.9)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #98354A 7.13:1 AAA Lc -88.9 Fine for body text
Black text on #98354A 2.94:1 Fails Lc 20.1 Dividers and decoration only
#98354A text on white 7.13:1 AAA Lc 84.0 Fine for body text
#98354A text on black 2.94:1 Fails Lc -18.0 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FBF3F4

    oklch(97.1% 0.009 8.5)

  2. Step 100

    100

    #F6E5E7

    oklch(93.6% 0.019 9.3)

  3. Step 200

    200

    #F0D0D3

    oklch(88.5% 0.036 11.4)

  4. Step 300

    300

    #E7B0B6

    oklch(80.9% 0.065 11.3)

  5. Step 400

    400

    #D88591

    oklch(70.7% 0.103 10.7)

  6. Step 500

    500

    #CB6476

    oklch(63% 0.131 10.6)

  7. Step 600

    600

    #B6495E

    oklch(55.5% 0.142 11.2)

  8. Step 700

    700 (this color)

    #98354A

    oklch(47.7% 0.133 10.9)

  9. Step 800

    800

    #7F3040

    oklch(42.6% 0.11 10.6)

  10. Step 900

    900

    #672C36

    oklch(37.8% 0.085 11.5)

  11. Step 950

    950

    #3D1A20

    oklch(27.1% 0.055 10.7)

Export this scale for Tailwind in the Tailwind colors tool

#98354A with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4B4B4A0.148
Deuteranopia (no green cones)#655F480.134
Tritanopia (no blue cones)#A6253D0.034
Achromatopsia (no color)#5858580.134

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #98354A

    #98354A

    oklch(47.7% 0.133 10.9)

  • #006B68

    #006B68

    oklch(47.7% 0.082 191.4)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #98354A

    #98354A

    oklch(47.7% 0.133 10.9)

  • #8C3973

    #8C3973

    oklch(47.7% 0.133 340.9)

  • #983C15

    #983C15

    oklch(47.7% 0.133 40.8)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #98354A

    #98354A

    oklch(47.7% 0.133 10.9)

  • #006E48

    #006E48

    oklch(47.5% 0.106 160.8)

  • #00677F

    #00677F

    oklch(47.6% 0.087 221.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #98354A

    #98354A

    oklch(47.7% 0.133 10.9)

  • #426A00

    #426A00

    oklch(47.6% 0.129 130.7)

  • #0B5EA4

    #0B5EA4

    oklch(47.6% 0.133 251.1)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #98354A

    #98354A

    oklch(47.7% 0.133 10.9)

  • #695E00

    #695E00

    oklch(47.8% 0.1 101.5)

  • #006B68

    #006B68

    oklch(47.7% 0.082 191.4)

  • #5150A5

    #5150A5

    oklch(47.7% 0.133 280.6)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #98354A, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #98354A in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.