#98304B
Closest named color: Berry (#990F4B). oklch(47.1% 0.139 8.6), rgb(152, 48, 75).
Aa
White text reads best on this color (7.34:1).
About this color
#98304B is a medium-dark, moderately saturated red. In OKLCH its lightness is 47%, its chroma 0.139 and its hue 9°. Its hue sits on the warm side of the wheel. The nearest named color is Berry (#990F4B), ΔE 0.043 away. White text reads best on it, at 7.34:1.
| Hue family | Reds |
| Lightness | medium-dark (47%) |
| Chroma | moderately saturated (0.139) |
| Temperature | warm |
| Nearest name | Berry (#990F4B) |
| Black text | 2.85:1 |
| White text | 7.34:1 |
Values
| HEX | #98304B |
| RGB | rgb(152, 48, 75) |
| HSL | hsl(344, 52%, 39%) |
| OKLCH | oklch(47.1% 0.139 8.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #98304B | 7.34:1 | AAA | Lc -89.5 | Fine for body text |
| Black text on #98304B | 2.85:1 | Fails | Lc 19.4 | Dividers and decoration only |
| #98304B text on white | 7.34:1 | AAA | Lc 84.6 | Fine for body text |
| #98304B text on black | 2.85:1 | Fails | Lc -17.4 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FBF3F4
oklch(97.1% 0.009 8.5)
-
Step 100
100
#F6E5E7
oklch(93.6% 0.019 9.3)
-
Step 200
200
#F1CFD4
oklch(88.5% 0.039 7.9)
-
Step 300
300
#E8AFB8
oklch(80.9% 0.068 8.2)
-
Step 400
400
#DA8393
oklch(70.6% 0.108 8.3)
-
Step 500
500
#CD6278
oklch(63.1% 0.137 8.9)
-
Step 600
600
#B94661
oklch(55.7% 0.15 9)
-
Step 700
700 (this color)
#98304B
oklch(47.1% 0.139 8.6)
-
Step 800
800
#812E42
oklch(42.7% 0.115 8.7)
-
Step 900
900
#682A38
oklch(37.7% 0.09 8.4)
-
Step 950
950
#3D1921
oklch(26.9% 0.057 7.7)
#98304B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #48494C | 0.155 |
| Deuteranopia (no green cones) | #635E49 | 0.142 |
| Tritanopia (no blue cones) | #A61E3B | 0.036 |
| Achromatopsia (no color) | #565656 | 0.141 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #98304B
#98304B
oklch(47.1% 0.139 8.6)
- #006964
#006964
oklch(47% 0.081 189.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #98304B, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Berry #990F4B ΔE 0.043
- Cranberry #9E003A ΔE 0.047
- Rouge #AB1239 ΔE 0.047
- Auburn #9B2226 ΔE 0.048
- Brown #A52A2A ΔE 0.049
- Purple Red #990147 ΔE 0.050
- Light Burgundy #A8415B ΔE 0.052
- Light Maroon #A24857 ΔE 0.055
Use #98304B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.