#973377
Closest named color: Warm Purple (#952E8F). oklch(48.9% 0.154 342.7), rgb(151, 51, 119).
Aa
White text reads best on this color (6.87:1).
About this color
#973377 is a medium-dark, vivid purple. In OKLCH its lightness is 49%, its chroma 0.154 and its hue 343°. Its hue sits on the warm side of the wheel. The nearest named color is Warm Purple (#952E8F), ΔE 0.043 away. White text reads best on it, at 6.87:1.
| Hue family | Purples |
| Lightness | medium-dark (49%) |
| Chroma | vivid (0.154) |
| Temperature | warm |
| Nearest name | Warm Purple (#952E8F) |
| Black text | 3.05:1 |
| White text | 6.87:1 |
Values
| HEX | #973377 |
| RGB | rgb(151, 51, 119) |
| HSL | hsl(319, 50%, 40%) |
| OKLCH | oklch(48.9% 0.154 342.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #973377 | 6.87:1 | AA | Lc -88.0 | Fine for body text |
| Black text on #973377 | 3.05:1 | AA large text | Lc 21.1 | Dividers and decoration only |
| #973377 text on white | 6.87:1 | AA | Lc 82.9 | Fine for body text |
| #973377 text on black | 3.05:1 | AA large text | Lc -19.0 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FBF3F7
oklch(97.1% 0.01 345.4)
-
Step 100
100
#F5E4EE
oklch(93.5% 0.023 341.3)
-
Step 200
200
#EECFE0
oklch(88.5% 0.041 343.8)
-
Step 300
300
#E3AECE
oklch(80.9% 0.074 342)
-
Step 400
400
#D382B4
oklch(70.7% 0.118 342.8)
-
Step 500
500
#C65FA2
oklch(63.1% 0.153 342.7)
-
Step 600
600
#B1438D
oklch(55.6% 0.165 342.7)
-
Step 700
700 (this color)
#973377
oklch(48.9% 0.154 342.7)
-
Step 800
800
#7B2C61
oklch(42.6% 0.127 342.8)
-
Step 900
900
#642950
oklch(37.8% 0.099 342.5)
-
Step 950
950
#3B182F
oklch(27% 0.065 342.2)
#973377 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3B5079 | 0.167 |
| Deuteranopia (no green cones) | #596075 | 0.147 |
| Tritanopia (no blue cones) | #A03450 | 0.067 |
| Achromatopsia (no color) | #5A5A5A | 0.155 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #973377
#973377
oklch(48.9% 0.154 342.7)
- #00724E
#00724E
oklch(48.8% 0.106 162.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #973377, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Warm Purple #952E8F ΔE 0.043
- Light Eggplant #894585 ΔE 0.044
- Red Violet #9E0168 ΔE 0.051
- Deep Magenta #A0025C ΔE 0.059
- Dark Fuchsia #9D0759 ΔE 0.060
- Violet Red #A50055 ΔE 0.067
- Light Burgundy #A8415B ΔE 0.073
- Berry #990F4B ΔE 0.073
Use #973377 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.