#973070
Closest named color: Red Violet (#9E0168). oklch(48.2% 0.153 346.1), rgb(151, 48, 112).
Aa
White text reads best on this color (7.06:1).
About this color
#973070 is a medium-dark, vivid red. In OKLCH its lightness is 48%, its chroma 0.153 and its hue 346°. Its hue sits on the warm side of the wheel. The nearest named color is Red Violet (#9E0168), ΔE 0.045 away. White text reads best on it, at 7.06:1.
| Hue family | Reds |
| Lightness | medium-dark (48%) |
| Chroma | vivid (0.153) |
| Temperature | warm |
| Nearest name | Red Violet (#9E0168) |
| Black text | 2.97:1 |
| White text | 7.06:1 |
Values
| HEX | #973070 |
| RGB | rgb(151, 48, 112) |
| HSL | hsl(323, 52%, 39%) |
| OKLCH | oklch(48.2% 0.153 346.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #973070 | 7.06:1 | AAA | Lc -88.6 | Fine for body text |
| Black text on #973070 | 2.97:1 | Fails | Lc 20.4 | Dividers and decoration only |
| #973070 text on white | 7.06:1 | AAA | Lc 83.6 | Fine for body text |
| #973070 text on black | 2.97:1 | Fails | Lc -18.3 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FBF3F7
oklch(97.1% 0.01 345.4)
-
Step 100
100
#F5E4ED
oklch(93.5% 0.022 344.2)
-
Step 200
200
#EFCFDF
oklch(88.6% 0.041 346.3)
-
Step 300
300
#E5AECB
oklch(81% 0.074 345.9)
-
Step 400
400
#D681B0
oklch(70.7% 0.119 346.3)
-
Step 500
500
#C85F9C
oklch(63.1% 0.151 346.4)
-
Step 600
600
#B34287
oklch(55.6% 0.165 346.1)
-
Step 700
700 (this color)
#973070
oklch(48.2% 0.153 346.1)
-
Step 800
800
#7D2B5D
oklch(42.6% 0.127 346.3)
-
Step 900
900
#65284C
oklch(37.7% 0.099 346.4)
-
Step 950
950
#3B182D
oklch(26.9% 0.063 345.2)
#973070 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3C4D72 | 0.168 |
| Deuteranopia (no green cones) | #5A5F6E | 0.149 |
| Tritanopia (no blue cones) | #A12E4B | 0.063 |
| Achromatopsia (no color) | #585858 | 0.155 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #973070
#973070
oklch(48.2% 0.153 346.1)
- #007051
#007051
oklch(48.3% 0.101 165.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #973070, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Red Violet #9E0168 ΔE 0.045
- Deep Magenta #A0025C ΔE 0.049
- Dark Fuchsia #9D0759 ΔE 0.050
- Light Eggplant #894585 ΔE 0.052
- Warm Purple #952E8F ΔE 0.052
- Violet Red #A50055 ΔE 0.057
- Berry #990F4B ΔE 0.062
- Mulberry #920A4E ΔE 0.064
Use #973070 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.