#972964
Closest named color: Dark Fuchsia (#9D0759). oklch(47% 0.156 351.9), rgb(151, 41, 100).
Aa
White text reads best on this color (7.45:1).
About this color
#972964 is a medium-dark, vivid red. In OKLCH its lightness is 47%, its chroma 0.156 and its hue 352°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Fuchsia (#9D0759), ΔE 0.033 away. White text reads best on it, at 7.45:1.
| Hue family | Reds |
| Lightness | medium-dark (47%) |
| Chroma | vivid (0.156) |
| Temperature | warm |
| Nearest name | Dark Fuchsia (#9D0759) |
| Black text | 2.81:1 |
| White text | 7.45:1 |
Values
| HEX | #972964 |
| RGB | rgb(151, 41, 100) |
| HSL | hsl(328, 57%, 38%) |
| OKLCH | oklch(47% 0.156 351.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #972964 | 7.45:1 | AAA | Lc -89.8 | Fine for body text |
| Black text on #972964 | 2.81:1 | Fails | Lc 19.2 | Dividers and decoration only |
| #972964 text on white | 7.45:1 | AAA | Lc 84.9 | Fine for body text |
| #972964 text on black | 2.81:1 | Fails | Lc -17.1 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FBF3F6
oklch(97.1% 0.009 352.4)
-
Step 100
100
#F6E4EB
oklch(93.5% 0.022 351.9)
-
Step 200
200
#F0CEDC
oklch(88.4% 0.042 351.2)
-
Step 300
300
#E8ADC6
oklch(80.9% 0.076 351.7)
-
Step 400
400
#DA80A9
oklch(70.8% 0.121 351.9)
-
Step 500
500
#CD5C93
oklch(63.1% 0.155 352)
-
Step 600
600
#B83F7E
oklch(55.6% 0.168 351.8)
-
Step 700
700 (this color)
#972964
oklch(47% 0.156 351.9)
-
Step 800
800
#802956
oklch(42.6% 0.129 352)
-
Step 900
900
#682747
oklch(37.8% 0.101 352.3)
-
Step 950
950
#3D182A
oklch(27.1% 0.063 351.7)
#972964 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3B4866 | 0.174 |
| Deuteranopia (no green cones) | #5B5C61 | 0.154 |
| Tritanopia (no blue cones) | #A32143 | 0.056 |
| Achromatopsia (no color) | #555555 | 0.157 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #972964
#972964
oklch(47% 0.156 351.9)
- #006B55
#006B55
oklch(47% 0.091 172.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #972964, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Fuchsia #9D0759 ΔE 0.033
- Deep Magenta #A0025C ΔE 0.035
- Red Violet #9E0168 ΔE 0.038
- Violet Red #A50055 ΔE 0.042
- Berry #990F4B ΔE 0.042
- Mulberry #920A4E ΔE 0.045
- Purple Red #990147 ΔE 0.051
- Raspberry #B00149 ΔE 0.064
Use #972964 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.