#972038
Closest named color: Auburn (#9B2226). oklch(44.8% 0.154 15.2), rgb(151, 32, 56).
Aa
White text reads best on this color (8.14:1).
About this color
#972038 is a dark, vivid red. In OKLCH its lightness is 45%, its chroma 0.154 and its hue 15°. Its hue sits on the warm side of the wheel. The nearest named color is Auburn (#9B2226), ΔE 0.026 away. White text reads best on it, at 8.14:1.
| Hue family | Reds |
| Lightness | dark (45%) |
| Chroma | vivid (0.154) |
| Temperature | warm |
| Nearest name | Auburn (#9B2226) |
| Black text | 2.57:1 |
| White text | 8.14:1 |
Values
| HEX | #972038 |
| RGB | rgb(151, 32, 56) |
| HSL | hsl(348, 65%, 36%) |
| OKLCH | oklch(44.8% 0.154 15.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #972038 | 8.14:1 | AAA | Lc -91.6 | Preferred for body text |
| Black text on #972038 | 2.57:1 | Fails | Lc 17.2 | Dividers and decoration only |
| #972038 text on white | 8.14:1 | AAA | Lc 86.8 | Fine for body text |
| #972038 text on black | 2.57:1 | Fails | Lc -15.3 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FDF2F3
oklch(97% 0.012 11)
-
Step 100
100
#FBE3E4
oklch(93.6% 0.026 14.7)
-
Step 200
200
#F8CCCE
oklch(88.4% 0.05 15.1)
-
Step 300
300
#F5A9AE
oklch(80.9% 0.09 14.9)
-
Step 400
400
#EC7783
oklch(70.7% 0.144 15.1)
-
Step 500
500
#E24E64
oklch(63.1% 0.183 15.4)
-
Step 600
600
#CD264C
oklch(55.5% 0.2 14.9)
-
Step 700
700
#B1153D
oklch(49.1% 0.185 15.1)
-
Step 800
800 (this color)
#972038
oklch(44.8% 0.154 15.2)
-
Step 900
900
#741D2C
oklch(37.8% 0.12 15.4)
-
Step 950
950
#44131A
oklch(27% 0.075 15.3)
#972038 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #424038 | 0.171 |
| Deuteranopia (no green cones) | #605835 | 0.155 |
| Tritanopia (no blue cones) | #A6002A | 0.035 |
| Achromatopsia (no color) | #4F4F4F | 0.155 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #972038
#972038
oklch(44.8% 0.154 15.2)
- #006262
#006262
oklch(44.9% 0.077 194.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #972038, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Auburn #9B2226 ΔE 0.026
- Cranberry #9E003A ΔE 0.027
- Carmine #9D0216 ΔE 0.039
- Berry #990F4B ΔE 0.039
- Purple Red #990147 ΔE 0.040
- Rouge #AB1239 ΔE 0.040
- Red Wine #8C0034 ΔE 0.043
- Brown #A52A2A ΔE 0.043
Use #972038 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.