#970D50
Closest named color: Berry (#990F4B). oklch(44.3% 0.172 359.7), rgb(151, 13, 80).
Aa
White text reads best on this color (8.43:1).
About this color
#970D50 is a dark, vivid red. In OKLCH its lightness is 44%, its chroma 0.172 and its hue 360°. Its hue sits on the warm side of the wheel. The nearest named color is Berry (#990F4B), ΔE 0.010 away. White text reads best on it, at 8.43:1.
| Hue family | Reds |
| Lightness | dark (44%) |
| Chroma | vivid (0.172) |
| Temperature | warm |
| Nearest name | Berry (#990F4B) |
| Black text | 2.48:1 |
| White text | 8.43:1 |
Values
| HEX | #970D50 |
| RGB | rgb(151, 13, 80) |
| HSL | hsl(331, 84%, 32%) |
| OKLCH | oklch(44.3% 0.172 359.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #970D50 | 8.43:1 | AAA | Lc -91.9 | Preferred for body text |
| Black text on #970D50 | 2.48:1 | Fails | Lc 16.8 | Dividers and decoration only |
| #970D50 text on white | 8.43:1 | AAA | Lc 87.2 | Fine for body text |
| #970D50 text on black | 2.48:1 | Fails | Lc -14.9 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FEF2F5
oklch(97.1% 0.013 0.3)
-
Step 100
100
#FCE2E9
oklch(93.6% 0.03 359.5)
-
Step 200
200
#FACAD8
oklch(88.5% 0.057 359)
-
Step 300
300
#F7A5BE
oklch(80.9% 0.101 359.8)
-
Step 400
400
#EE709D
oklch(70.6% 0.161 359.6)
-
Step 500
500
#E44185
oklch(63% 0.206 359.6)
-
Step 600
600
#D0056F
oklch(55.7% 0.224 359.7)
-
Step 700
700
#B0005D
oklch(49.1% 0.199 359.5)
-
Step 800
800 (this color)
#970D50
oklch(44.3% 0.172 359.7)
-
Step 900
900
#75143F
oklch(37.7% 0.135 359.7)
-
Step 950
950
#450F25
oklch(27% 0.085 359.7)
#970D50 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #343D51 | 0.197 |
| Deuteranopia (no green cones) | #59564D | 0.174 |
| Tritanopia (no blue cones) | #A5002F | 0.058 |
| Achromatopsia (no color) | #4D4D4D | 0.174 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #970D50
#970D50
oklch(44.3% 0.172 359.7)
- #006255
#006255
oklch(44.4% 0.081 179.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #970D50, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Berry #990F4B ΔE 0.010
- Mulberry #920A4E ΔE 0.012
- Purple Red #990147 ΔE 0.014
- Dark Fuchsia #9D0759 ΔE 0.019
- Deep Magenta #A0025C ΔE 0.026
- Violet Red #A50055 ΔE 0.029
- Cranberry #9E003A ΔE 0.037
- Red Violet #9E0168 ΔE 0.042
Use #970D50 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.