#970033
Closest named color: Cranberry (#9E003A). oklch(43.1% 0.172 13.5), rgb(151, 0, 51).
Aa
White text reads best on this color (8.88:1).
About this color
#970033 is a dark, vivid red. In OKLCH its lightness is 43%, its chroma 0.172 and its hue 13°. Its hue sits on the warm side of the wheel. The nearest named color is Cranberry (#9E003A), ΔE 0.018 away. White text reads best on it, at 8.88:1.
| Hue family | Reds |
| Lightness | dark (43%) |
| Chroma | vivid (0.172) |
| Temperature | warm |
| Nearest name | Cranberry (#9E003A) |
| Black text | 2.36:1 |
| White text | 8.88:1 |
Values
| HEX | #970033 |
| RGB | rgb(151, 0, 51) |
| HSL | hsl(340, 100%, 30%) |
| OKLCH | oklch(43.1% 0.172 13.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #970033 | 8.88:1 | AAA | Lc -92.6 | Preferred for body text |
| Black text on #970033 | 2.36:1 | Fails | Lc 16.1 | Dividers and decoration only |
| #970033 text on white | 8.88:1 | AAA | Lc 87.9 | Fine for body text |
| #970033 text on black | 2.36:1 | Fails | Lc -14.2 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FEF2F3
oklch(97.1% 0.013 11.5)
-
Step 100
100
#FDE2E4
oklch(93.5% 0.03 12.6)
-
Step 200
200
#FCCBCE
oklch(88.6% 0.056 14.1)
-
Step 300
300
#FAA6AE
oklch(80.9% 0.1 13.3)
-
Step 400
400
#F37083
oklch(70.6% 0.161 13.2)
-
Step 500
500
#EA4064
oklch(63% 0.205 13.4)
-
Step 600
600
#D5004B
oklch(55.6% 0.222 13.6)
-
Step 700
700
#B4003F
oklch(49% 0.196 13.2)
-
Step 800
800 (this color)
#970033
oklch(43.1% 0.172 13.5)
-
Step 900
900
#78132C
oklch(37.6% 0.134 13.3)
-
Step 950
950
#470F1A
oklch(27.1% 0.085 13.6)
#970033 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #393733 | 0.194 |
| Deuteranopia (no green cones) | #5C542F | 0.176 |
| Tritanopia (no blue cones) | #A6001C | 0.044 |
| Achromatopsia (no color) | #4A4A4A | 0.173 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #970033
#970033
oklch(43.1% 0.172 13.5)
- #005C5B
#005C5B
oklch(42.9% 0.073 193.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #970033, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Cranberry #9E003A ΔE 0.018
- Red Wine #8C0034 ΔE 0.025
- Purple Red #990147 ΔE 0.030
- Berry #990F4B ΔE 0.035
- Carmine #9D0216 ΔE 0.037
- Auburn #9B2226 ΔE 0.043
- Mulberry #920A4E ΔE 0.043
- Blood Red #980002 ΔE 0.047
Use #970033 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.