#963A44

Closest named color: Brown (#A52A2A). oklch(47.8% 0.124 16.6), rgb(150, 58, 68).

Aa

White text reads best on this color (7.03:1).

About this color

#963A44 is a medium-dark, moderately saturated red. In OKLCH its lightness is 48%, its chroma 0.124 and its hue 17°. Its hue sits on the warm side of the wheel. The nearest named color is Brown (#A52A2A), ΔE 0.042 away. White text reads best on it, at 7.03:1.

Hue familyReds
Lightnessmedium-dark (48%)
Chromamoderately saturated (0.124)
Temperaturewarm
Nearest nameBrown (#A52A2A)
Black text2.98:1
White text7.03:1

Values

HEX#963A44
RGBrgb(150, 58, 68)
HSLhsl(353, 44%, 41%)
OKLCHoklch(47.8% 0.124 16.6)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #963A44 7.03:1 AAA Lc -88.7 Fine for body text
Black text on #963A44 2.98:1 Fails Lc 20.3 Dividers and decoration only
#963A44 text on white 7.03:1 AAA Lc 83.7 Fine for body text
#963A44 text on black 2.98:1 Fails Lc -18.2 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FBF3F3

    oklch(97% 0.009 17.3)

  2. Step 100

    100

    #F5E5E6

    oklch(93.5% 0.018 13.1)

  3. Step 200

    200

    #EED1D1

    oklch(88.5% 0.033 17.8)

  4. Step 300

    300

    #E5B2B3

    oklch(81% 0.06 17.1)

  5. Step 400

    400

    #D6888C

    oklch(70.8% 0.096 16.4)

  6. Step 500

    500

    #C8686F

    oklch(63.1% 0.122 16.6)

  7. Step 600

    600

    #B44D57

    oklch(55.6% 0.134 16.6)

  8. Step 700

    700 (this color)

    #963A44

    oklch(47.8% 0.124 16.6)

  9. Step 800

    800

    #7D343B

    oklch(42.7% 0.102 16.6)

  10. Step 900

    900

    #652E32

    oklch(37.7% 0.079 17.1)

  11. Step 950

    950

    #3C1B1E

    oklch(27% 0.052 15.4)

Export this scale for Tailwind in the Tailwind colors tool

#963A44 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4F4D440.136
Deuteranopia (no green cones)#6760420.125
Tritanopia (no blue cones)#A42B3E0.033
Achromatopsia (no color)#5959590.125

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #963A44

    #963A44

    oklch(47.8% 0.124 16.6)

  • #006B6D

    #006B6D

    oklch(47.9% 0.081 197)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #963A44

    #963A44

    oklch(47.8% 0.124 16.6)

  • #8D3C6B

    #8D3C6B

    oklch(48% 0.123 346.9)

  • #934211

    #934211

    oklch(47.8% 0.123 46.6)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #963A44

    #963A44

    oklch(47.8% 0.124 16.6)

  • #006E51

    #006E51

    oklch(47.8% 0.098 166.9)

  • #006785

    #006785

    oklch(47.9% 0.092 226.5)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #963A44

    #963A44

    oklch(47.8% 0.124 16.6)

  • #396C1C

    #396C1C

    oklch(47.8% 0.124 136.5)

  • #295DA1

    #295DA1

    oklch(47.9% 0.123 256.3)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #963A44

    #963A44

    oklch(47.8% 0.124 16.6)

  • #656000

    #656000

    oklch(47.8% 0.102 106.1)

  • #006B6D

    #006B6D

    oklch(47.9% 0.081 197)

  • #594F9E

    #594F9E

    oklch(47.7% 0.124 286.5)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #963A44, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #963A44 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.