#963649

Closest named color: Brown (#A52A2A). oklch(47.4% 0.129 11.5), rgb(150, 54, 73).

Aa

White text reads best on this color (7.19:1).

About this color

#963649 is a medium-dark, moderately saturated red. In OKLCH its lightness is 47%, its chroma 0.129 and its hue 12°. Its hue sits on the warm side of the wheel. The nearest named color is Brown (#A52A2A), ΔE 0.047 away. White text reads best on it, at 7.19:1.

Hue familyReds
Lightnessmedium-dark (47%)
Chromamoderately saturated (0.129)
Temperaturewarm
Nearest nameBrown (#A52A2A)
Black text2.92:1
White text7.19:1

Values

HEX#963649
RGBrgb(150, 54, 73)
HSLhsl(348, 47%, 40%)
OKLCHoklch(47.4% 0.129 11.5)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #963649 7.19:1 AAA Lc -89.2 Fine for body text
Black text on #963649 2.92:1 Fails Lc 19.8 Dividers and decoration only
#963649 text on white 7.19:1 AAA Lc 84.2 Fine for body text
#963649 text on black 2.92:1 Fails Lc -17.8 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FBF3F4

    oklch(97.1% 0.009 8.5)

  2. Step 100

    100

    #F6E5E7

    oklch(93.6% 0.019 9.3)

  3. Step 200

    200

    #EFD0D3

    oklch(88.4% 0.035 11.2)

  4. Step 300

    300

    #E6B1B6

    oklch(81% 0.062 12.2)

  5. Step 400

    400

    #D78690

    oklch(70.7% 0.1 11.9)

  6. Step 500

    500

    #CA6675

    oklch(63.2% 0.127 12)

  7. Step 600

    600

    #B54B5E

    oklch(55.6% 0.138 11.7)

  8. Step 700

    700 (this color)

    #963649

    oklch(47.4% 0.129 11.5)

  9. Step 800

    800

    #7E3240

    oklch(42.7% 0.106 11.4)

  10. Step 900

    900

    #662C36

    oklch(37.6% 0.084 11.3)

  11. Step 950

    950

    #3C1B20

    oklch(27.1% 0.052 11.6)

Export this scale for Tailwind in the Tailwind colors tool

#963649 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4C4B490.142
Deuteranopia (no green cones)#645F470.132
Tritanopia (no blue cones)#A3273D0.032
Achromatopsia (no color)#5757570.130

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #963649

    #963649

    oklch(47.4% 0.129 11.5)

  • #006A67

    #006A67

    oklch(47.4% 0.081 191.4)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #963649

    #963649

    oklch(47.4% 0.129 11.5)

  • #8A3971

    #8A3971

    oklch(47.4% 0.13 341.2)

  • #953D16

    #953D16

    oklch(47.4% 0.129 41.6)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #963649

    #963649

    oklch(47.4% 0.129 11.5)

  • #006E49

    #006E49

    oklch(47.5% 0.105 161.5)

  • #00667F

    #00667F

    oklch(47.3% 0.088 222.3)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #963649

    #963649

    oklch(47.4% 0.129 11.5)

  • #406A03

    #406A03

    oklch(47.5% 0.129 131.5)

  • #135DA1

    #135DA1

    oklch(47.3% 0.129 251.6)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #963649

    #963649

    oklch(47.4% 0.129 11.5)

  • #685D00

    #685D00

    oklch(47.4% 0.099 101.4)

  • #006A67

    #006A67

    oklch(47.4% 0.081 191.4)

  • #524FA2

    #524FA2

    oklch(47.4% 0.13 281.8)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #963649, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #963649 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.