#962940
Closest named color: Auburn (#9B2226). oklch(45.7% 0.144 12.8), rgb(150, 41, 64).
Aa
White text reads best on this color (7.81:1).
About this color
#962940 is a medium-dark, vivid red. In OKLCH its lightness is 46%, its chroma 0.144 and its hue 13°. Its hue sits on the warm side of the wheel. The nearest named color is Auburn (#9B2226), ΔE 0.033 away. White text reads best on it, at 7.81:1.
| Hue family | Reds |
| Lightness | medium-dark (46%) |
| Chroma | vivid (0.144) |
| Temperature | warm |
| Nearest name | Auburn (#9B2226) |
| Black text | 2.68:1 |
| White text | 7.81:1 |
Values
| HEX | #962940 |
| RGB | rgb(150, 41, 64) |
| HSL | hsl(347, 57%, 37%) |
| OKLCH | oklch(45.7% 0.144 12.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #962940 | 7.81:1 | AAA | Lc -90.9 | Preferred for body text |
| Black text on #962940 | 2.68:1 | Fails | Lc 18.0 | Dividers and decoration only |
| #962940 text on white | 7.81:1 | AAA | Lc 86.1 | Fine for body text |
| #962940 text on black | 2.68:1 | Fails | Lc -16.0 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FDF3F3
oklch(97.2% 0.011 17.3)
-
Step 100
100
#FAE4E5
oklch(93.7% 0.024 14.4)
-
Step 200
200
#F6CDD0
oklch(88.4% 0.046 13.1)
-
Step 300
300
#F2AAB1
oklch(80.8% 0.085 12.7)
-
Step 400
400
#E77A89
oklch(70.6% 0.135 12.4)
-
Step 500
500
#DD536C
oklch(63.1% 0.173 12.6)
-
Step 600
600
#C83054
oklch(55.6% 0.188 12.6)
-
Step 700
700
#AC2144
oklch(49.1% 0.173 12.8)
-
Step 800
800 (this color)
#962940
oklch(45.7% 0.144 12.8)
-
Step 900
900
#712130
oklch(37.8% 0.112 13.3)
-
Step 950
950
#42151C
oklch(27% 0.07 13.7)
#962940 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #454440 | 0.160 |
| Deuteranopia (no green cones) | #615A3D | 0.146 |
| Tritanopia (no blue cones) | #A40E32 | 0.036 |
| Achromatopsia (no color) | #525252 | 0.145 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #962940
#962940
oklch(45.7% 0.144 12.8)
- #006563
#006563
oklch(45.8% 0.079 192.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #962940, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Auburn #9B2226 ΔE 0.033
- Cranberry #9E003A ΔE 0.036
- Berry #990F4B ΔE 0.039
- Rouge #AB1239 ΔE 0.043
- Purple Red #990147 ΔE 0.044
- Brown #A52A2A ΔE 0.044
- Carmine #9D0216 ΔE 0.051
- Mulberry #920A4E ΔE 0.051
Use #962940 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.