#96244C
Closest named color: Berry (#990F4B). oklch(45.5% 0.152 4.6), rgb(150, 36, 76).
Aa
White text reads best on this color (7.91:1).
About this color
#96244C is a medium-dark, vivid red. In OKLCH its lightness is 46%, its chroma 0.152 and its hue 5°. Its hue sits on the warm side of the wheel. The nearest named color is Berry (#990F4B), ΔE 0.022 away. White text reads best on it, at 7.91:1.
| Hue family | Reds |
| Lightness | medium-dark (46%) |
| Chroma | vivid (0.152) |
| Temperature | warm |
| Nearest name | Berry (#990F4B) |
| Black text | 2.65:1 |
| White text | 7.91:1 |
Values
| HEX | #96244C |
| RGB | rgb(150, 36, 76) |
| HSL | hsl(339, 61%, 36%) |
| OKLCH | oklch(45.5% 0.152 4.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #96244C | 7.91:1 | AAA | Lc -91.1 | Preferred for body text |
| Black text on #96244C | 2.65:1 | Fails | Lc 17.8 | Dividers and decoration only |
| #96244C text on white | 7.91:1 | AAA | Lc 86.3 | Fine for body text |
| #96244C text on black | 2.65:1 | Fails | Lc -15.8 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FDF2F4
oklch(97% 0.012 4.7)
-
Step 100
100
#FAE3E8
oklch(93.6% 0.026 2.8)
-
Step 200
200
#F7CCD5
oklch(88.5% 0.05 4.1)
-
Step 300
300
#F2A9B9
oklch(80.9% 0.088 4.8)
-
Step 400
400
#E87895
oklch(70.7% 0.141 4.9)
-
Step 500
500
#DE4F7C
oklch(63.2% 0.181 4.5)
-
Step 600
600
#C92965
oklch(55.6% 0.197 4.5)
-
Step 700
700
#AD1853
oklch(49.1% 0.183 4.8)
-
Step 800
800 (this color)
#96244C
oklch(45.5% 0.152 4.6)
-
Step 900
900
#711E3A
oklch(37.7% 0.118 4.3)
-
Step 950
950
#431322
oklch(27.1% 0.075 4.4)
#96244C with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3F434D | 0.171 |
| Deuteranopia (no green cones) | #5E5949 | 0.153 |
| Tritanopia (no blue cones) | #A30A35 | 0.041 |
| Achromatopsia (no color) | #515151 | 0.153 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #96244C
#96244C
oklch(45.5% 0.152 4.6)
- #00655C
#00655C
oklch(45.5% 0.081 184.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #96244C, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Berry #990F4B ΔE 0.022
- Purple Red #990147 ΔE 0.029
- Mulberry #920A4E ΔE 0.033
- Cranberry #9E003A ΔE 0.035
- Dark Fuchsia #9D0759 ΔE 0.039
- Violet Red #A50055 ΔE 0.041
- Deep Magenta #A0025C ΔE 0.045
- Rouge #AB1239 ΔE 0.049
Use #96244C in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.