#96243B
Closest named color: Auburn (#9B2226). oklch(45.1% 0.149 14.3), rgb(150, 36, 59).
Aa
White text reads best on this color (8.03:1).
About this color
#96243B is a medium-dark, vivid red. In OKLCH its lightness is 45%, its chroma 0.149 and its hue 14°. Its hue sits on the warm side of the wheel. The nearest named color is Auburn (#9B2226), ΔE 0.029 away. White text reads best on it, at 8.03:1.
| Hue family | Reds |
| Lightness | medium-dark (45%) |
| Chroma | vivid (0.149) |
| Temperature | warm |
| Nearest name | Auburn (#9B2226) |
| Black text | 2.61:1 |
| White text | 8.03:1 |
Values
| HEX | #96243B |
| RGB | rgb(150, 36, 59) |
| HSL | hsl(348, 61%, 36%) |
| OKLCH | oklch(45.1% 0.149 14.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #96243B | 8.03:1 | AAA | Lc -91.4 | Preferred for body text |
| Black text on #96243B | 2.61:1 | Fails | Lc 17.4 | Dividers and decoration only |
| #96243B text on white | 8.03:1 | AAA | Lc 86.6 | Fine for body text |
| #96243B text on black | 2.61:1 | Fails | Lc -15.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FDF2F3
oklch(97% 0.012 11)
-
Step 100
100
#FAE3E5
oklch(93.5% 0.025 11.6)
-
Step 200
200
#F8CDCF
oklch(88.6% 0.049 15)
-
Step 300
300
#F3AAAF
oklch(80.9% 0.086 14.6)
-
Step 400
400
#EA7985
oklch(70.7% 0.14 14.6)
-
Step 500
500
#E05067
oklch(63.1% 0.179 14.4)
-
Step 600
600
#CB2C4F
oklch(55.7% 0.193 14.4)
-
Step 700
700
#AF1B40
oklch(49.1% 0.18 14.2)
-
Step 800
800 (this color)
#96243B
oklch(45.1% 0.149 14.3)
-
Step 900
900
#721F2E
oklch(37.7% 0.116 14.3)
-
Step 950
950
#43141B
oklch(27% 0.073 14.5)
#96243B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #43413B | 0.165 |
| Deuteranopia (no green cones) | #605938 | 0.152 |
| Tritanopia (no blue cones) | #A5002E | 0.036 |
| Achromatopsia (no color) | #505050 | 0.150 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #96243B
#96243B
oklch(45.1% 0.149 14.3)
- #006362
#006362
oklch(45.2% 0.077 193.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #96243B, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Auburn #9B2226 ΔE 0.029
- Cranberry #9E003A ΔE 0.031
- Berry #990F4B ΔE 0.039
- Purple Red #990147 ΔE 0.041
- Rouge #AB1239 ΔE 0.042
- Carmine #9D0216 ΔE 0.043
- Brown #A52A2A ΔE 0.044
- Red Wine #8C0034 ΔE 0.046
Use #96243B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.