#96194A
Closest named color: Berry (#990F4B). oklch(44.6% 0.162 3.9), rgb(150, 25, 74).
Aa
White text reads best on this color (8.28:1).
About this color
#96194A is a dark, vivid red. In OKLCH its lightness is 45%, its chroma 0.162 and its hue 4°. Its hue sits on the warm side of the wheel. The nearest named color is Berry (#990F4B), ΔE 0.010 away. White text reads best on it, at 8.28:1.
| Hue family | Reds |
| Lightness | dark (45%) |
| Chroma | vivid (0.162) |
| Temperature | warm |
| Nearest name | Berry (#990F4B) |
| Black text | 2.53:1 |
| White text | 8.28:1 |
Values
| HEX | #96194A |
| RGB | rgb(150, 25, 74) |
| HSL | hsl(336, 71%, 34%) |
| OKLCH | oklch(44.6% 0.162 3.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #96194A | 8.28:1 | AAA | Lc -91.8 | Preferred for body text |
| Black text on #96194A | 2.53:1 | Fails | Lc 16.9 | Dividers and decoration only |
| #96194A text on white | 8.28:1 | AAA | Lc 87.1 | Fine for body text |
| #96194A text on black | 2.53:1 | Fails | Lc -15.0 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FEF2F4
oklch(97.1% 0.013 5.8)
-
Step 100
100
#FBE3E8
oklch(93.7% 0.027 3.4)
-
Step 200
200
#F9CBD5
oklch(88.5% 0.053 3.6)
-
Step 300
300
#F5A7BA
oklch(80.9% 0.095 3.5)
-
Step 400
400
#EC7496
oklch(70.7% 0.151 3.8)
-
Step 500
500
#E2487C
oklch(63.1% 0.193 4)
-
Step 600
600
#CD1C65
oklch(55.6% 0.21 4)
-
Step 700
700
#B10554
oklch(49.1% 0.195 3.9)
-
Step 800
800 (this color)
#96194A
oklch(44.6% 0.162 3.9)
-
Step 900
900
#73193A
oklch(37.6% 0.126 3.6)
-
Step 950
950
#441122
oklch(27% 0.08 3.7)
#96194A with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3A3F4B | 0.183 |
| Deuteranopia (no green cones) | #5B5747 | 0.165 |
| Tritanopia (no blue cones) | #A4002F | 0.046 |
| Achromatopsia (no color) | #4E4E4E | 0.163 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #96194A
#96194A
oklch(44.6% 0.162 3.9)
- #006259
#006259
oklch(44.6% 0.079 184)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #96194A, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Berry #990F4B ΔE 0.010
- Purple Red #990147 ΔE 0.016
- Mulberry #920A4E ΔE 0.021
- Cranberry #9E003A ΔE 0.028
- Dark Fuchsia #9D0759 ΔE 0.032
- Violet Red #A50055 ΔE 0.037
- Deep Magenta #A0025C ΔE 0.039
- Red Wine #8C0034 ΔE 0.042
Use #96194A in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.