#960035
Closest named color: Cranberry (#9E003A). oklch(42.9% 0.171 12.3), rgb(150, 0, 53).
Aa
White text reads best on this color (8.94:1).
About this color
#960035 is a dark, vivid red. In OKLCH its lightness is 43%, its chroma 0.171 and its hue 12°. Its hue sits on the warm side of the wheel. The nearest named color is Cranberry (#9E003A), ΔE 0.019 away. White text reads best on it, at 8.94:1.
| Hue family | Reds |
| Lightness | dark (43%) |
| Chroma | vivid (0.171) |
| Temperature | warm |
| Nearest name | Cranberry (#9E003A) |
| Black text | 2.34:1 |
| White text | 8.94:1 |
Values
| HEX | #960035 |
| RGB | rgb(150, 0, 53) |
| HSL | hsl(339, 100%, 29%) |
| OKLCH | oklch(42.9% 0.171 12.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #960035 | 8.94:1 | AAA | Lc -92.8 | Preferred for body text |
| Black text on #960035 | 2.34:1 | Fails | Lc 15.9 | Dividers and decoration only |
| #960035 text on white | 8.94:1 | AAA | Lc 88.1 | Fine for body text |
| #960035 text on black | 2.34:1 | Fails | Lc -14.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FEF2F3
oklch(97.1% 0.013 11.5)
-
Step 100
100
#FDE2E4
oklch(93.5% 0.03 12.6)
-
Step 200
200
#FCCBCF
oklch(88.6% 0.056 12.8)
-
Step 300
300
#FAA6AF
oklch(81% 0.1 12.5)
-
Step 400
400
#F37185
oklch(70.8% 0.16 12.6)
-
Step 500
500
#EA4067
oklch(63.1% 0.206 12.3)
-
Step 600
600
#D5004F
oklch(55.7% 0.222 12.2)
-
Step 700
700
#B40041
oklch(49.1% 0.196 12.4)
-
Step 800
800 (this color)
#960035
oklch(42.9% 0.171 12.3)
-
Step 900
900
#78142E
oklch(37.8% 0.133 12.3)
-
Step 950
950
#470F1B
oklch(27.1% 0.085 12.4)
#960035 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #383736 | 0.193 |
| Deuteranopia (no green cones) | #5B5331 | 0.174 |
| Tritanopia (no blue cones) | #A5001D | 0.046 |
| Achromatopsia (no color) | #494949 | 0.173 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #960035
#960035
oklch(42.9% 0.171 12.3)
- #005C5A
#005C5A
oklch(42.9% 0.074 192.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #960035, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Cranberry #9E003A ΔE 0.019
- Red Wine #8C0034 ΔE 0.022
- Purple Red #990147 ΔE 0.028
- Berry #990F4B ΔE 0.033
- Mulberry #920A4E ΔE 0.039
- Carmine #9D0216 ΔE 0.041
- Auburn #9B2226 ΔE 0.046
- Blood Red #980002 ΔE 0.050
Use #960035 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.