#943A43
Closest named color: Brick (#A03623). oklch(47.5% 0.121 17), rgb(148, 58, 67).
Aa
White text reads best on this color (7.12:1).
About this color
#943A43 is a medium-dark, moderately saturated red. In OKLCH its lightness is 47%, its chroma 0.121 and its hue 17°. Its hue sits on the warm side of the wheel. The nearest named color is Brick (#A03623), ΔE 0.043 away. White text reads best on it, at 7.12:1.
| Hue family | Reds |
| Lightness | medium-dark (47%) |
| Chroma | moderately saturated (0.121) |
| Temperature | warm |
| Nearest name | Brick (#A03623) |
| Black text | 2.94:1 |
| White text | 7.12:1 |
Values
| HEX | #943A43 |
| RGB | rgb(148, 58, 67) |
| HSL | hsl(354, 44%, 40%) |
| OKLCH | oklch(47.5% 0.121 17) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #943A43 | 7.12:1 | AAA | Lc -89.0 | Fine for body text |
| Black text on #943A43 | 2.94:1 | Fails | Lc 19.9 | Dividers and decoration only |
| #943A43 text on white | 7.12:1 | AAA | Lc 84.1 | Fine for body text |
| #943A43 text on black | 2.94:1 | Fails | Lc -17.9 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FBF3F3
oklch(97% 0.009 17.3)
-
Step 100
100
#F5E6E6
oklch(93.7% 0.016 17.4)
-
Step 200
200
#EED1D1
oklch(88.5% 0.033 17.8)
-
Step 300
300
#E4B2B3
oklch(80.9% 0.058 17.1)
-
Step 400
400
#D5888B
oklch(70.7% 0.095 17.2)
-
Step 500
500
#C7696F
oklch(63.1% 0.119 17.1)
-
Step 600
600
#B34E57
oklch(55.6% 0.132 17)
-
Step 700
700 (this color)
#943A43
oklch(47.5% 0.121 17)
-
Step 800
800
#7D343B
oklch(42.7% 0.102 16.6)
-
Step 900
900
#652E32
oklch(37.7% 0.079 17.1)
-
Step 950
950
#3B1C1E
oklch(27.1% 0.049 16.8)
#943A43 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4F4C43 | 0.132 |
| Deuteranopia (no green cones) | #665F41 | 0.122 |
| Tritanopia (no blue cones) | #A12B3E | 0.032 |
| Achromatopsia (no color) | #585858 | 0.122 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #943A43
#943A43
oklch(47.5% 0.121 17)
- #006A6C
#006A6C
oklch(47.5% 0.081 197.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #943A43, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brick #A03623 ΔE 0.043
- Brown #A52A2A ΔE 0.044
- Auburn #9B2226 ΔE 0.045
- Light Maroon #A24857 ΔE 0.048
- Light Burgundy #A8415B ΔE 0.054
- Dark Mauve #874C62 ΔE 0.054
- Red Brown #8B2E16 ΔE 0.056
- Brownish Purple #76424E ΔE 0.059
Use #943A43 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.