#943769
Closest named color: Light Eggplant (#894585). oklch(48.3% 0.137 350.1), rgb(148, 55, 105).
Aa
White text reads best on this color (6.97:1).
About this color
#943769 is a medium-dark, moderately saturated red. In OKLCH its lightness is 48%, its chroma 0.137 and its hue 350°. Its hue sits on the warm side of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.051 away. White text reads best on it, at 6.97:1.
| Hue family | Reds |
| Lightness | medium-dark (48%) |
| Chroma | moderately saturated (0.137) |
| Temperature | warm |
| Nearest name | Light Eggplant (#894585) |
| Black text | 3.00:1 |
| White text | 6.97:1 |
Values
| HEX | #943769 |
| RGB | rgb(148, 55, 105) |
| HSL | hsl(328, 46%, 40%) |
| OKLCH | oklch(48.3% 0.137 350.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #943769 | 6.97:1 | AA | Lc -88.5 | Fine for body text |
| Black text on #943769 | 3.00:1 | AA large text | Lc 20.6 | Dividers and decoration only |
| #943769 text on white | 6.97:1 | AA | Lc 83.5 | Fine for body text |
| #943769 text on black | 3.00:1 | AA large text | Lc -18.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FAF3F6
oklch(97% 0.008 349.2)
-
Step 100
100
#F5E5EB
oklch(93.6% 0.019 352.7)
-
Step 200
200
#EDD0DC
oklch(88.5% 0.036 350.9)
-
Step 300
300
#E3B0C6
oklch(81% 0.066 351)
-
Step 400
400
#D285AA
oklch(70.7% 0.105 349.8)
-
Step 500
500
#C56495
oklch(63.2% 0.136 350.1)
-
Step 600
600
#B0497F
oklch(55.7% 0.147 350.3)
-
Step 700
700 (this color)
#943769
oklch(48.3% 0.137 350.1)
-
Step 800
800
#7A3057
oklch(42.6% 0.113 350.2)
-
Step 900
900
#632B48
oklch(37.6% 0.089 349.9)
-
Step 950
950
#3A1A2A
oklch(27% 0.055 350.2)
#943769 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #434F6B | 0.150 |
| Deuteranopia (no green cones) | #5D5F67 | 0.134 |
| Tritanopia (no blue cones) | #9E334B | 0.050 |
| Achromatopsia (no color) | #595959 | 0.138 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #943769
#943769
oklch(48.3% 0.137 350.1)
- #006F56
#006F56
oklch(48.2% 0.095 170.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #943769, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.051
- Dark Mauve #874C62 ΔE 0.055
- Dark Fuchsia #9D0759 ΔE 0.056
- Light Burgundy #A8415B ΔE 0.057
- Deep Magenta #A0025C ΔE 0.058
- Red Violet #9E0168 ΔE 0.060
- Berry #990F4B ΔE 0.061
- Violet Red #A50055 ΔE 0.062
Use #943769 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.