#940B5F
Closest named color: Dark Fuchsia (#9D0759). oklch(44.3% 0.178 351), rgb(148, 11, 95).
Aa
White text reads best on this color (8.49:1).
About this color
#940B5F is a dark, vivid red. In OKLCH its lightness is 44%, its chroma 0.178 and its hue 351°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Fuchsia (#9D0759), ΔE 0.022 away. White text reads best on it, at 8.49:1.
| Hue family | Reds |
| Lightness | dark (44%) |
| Chroma | vivid (0.178) |
| Temperature | warm |
| Nearest name | Dark Fuchsia (#9D0759) |
| Black text | 2.47:1 |
| White text | 8.49:1 |
Values
| HEX | #940B5F |
| RGB | rgb(148, 11, 95) |
| HSL | hsl(323, 86%, 31%) |
| OKLCH | oklch(44.3% 0.178 351) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #940B5F | 8.49:1 | AAA | Lc -92.1 | Preferred for body text |
| Black text on #940B5F | 2.47:1 | Fails | Lc 16.7 | Dividers and decoration only |
| #940B5F text on white | 8.49:1 | AAA | Lc 87.3 | Fine for body text |
| #940B5F text on black | 2.47:1 | Fails | Lc -14.8 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FDF2F6
oklch(97.1% 0.013 353.1)
-
Step 100
100
#FBE2EC
oklch(93.6% 0.03 351.5)
-
Step 200
200
#F8CADE
oklch(88.5% 0.058 350.4)
-
Step 300
300
#F4A5C9
oklch(80.9% 0.103 350.7)
-
Step 400
400
#EB70AD
oklch(70.8% 0.165 351.2)
-
Step 500
500
#E14099
oklch(63.2% 0.212 351)
-
Step 600
600
#CC0283
oklch(55.6% 0.23 351.2)
-
Step 700
700
#AD006F
oklch(49.2% 0.205 350.9)
-
Step 800
800 (this color)
#940B5F
oklch(44.3% 0.178 351)
-
Step 900
900
#73144A
oklch(37.8% 0.138 351.4)
-
Step 950
950
#440F2C
oklch(27.1% 0.087 350.8)
#940B5F with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2C3E61 | 0.202 |
| Deuteranopia (no green cones) | #53555C | 0.176 |
| Tritanopia (no blue cones) | #A00037 | 0.069 |
| Achromatopsia (no color) | #4D4D4D | 0.179 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #940B5F
#940B5F
oklch(44.3% 0.178 351)
- #00624D
#00624D
oklch(44.2% 0.086 171.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #940B5F, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Fuchsia #9D0759 ΔE 0.022
- Red Violet #9E0168 ΔE 0.025
- Deep Magenta #A0025C ΔE 0.026
- Mulberry #920A4E ΔE 0.028
- Berry #990F4B ΔE 0.037
- Violet Red #A50055 ΔE 0.040
- Purple Red #990147 ΔE 0.041
- Red Purple #820747 ΔE 0.053
Use #940B5F in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.