#901D38
Closest named color: Red Wine (#8C0034). oklch(43.3% 0.15 13.3), rgb(144, 29, 56).
Aa
White text reads best on this color (8.68:1).
About this color
#901D38 is a dark, vivid red. In OKLCH its lightness is 43%, its chroma 0.150 and its hue 13°. Its hue sits on the warm side of the wheel. The nearest named color is Red Wine (#8C0034), ΔE 0.029 away. White text reads best on it, at 8.68:1.
| Hue family | Reds |
| Lightness | dark (43%) |
| Chroma | vivid (0.150) |
| Temperature | warm |
| Nearest name | Red Wine (#8C0034) |
| Black text | 2.41:1 |
| White text | 8.68:1 |
Values
| HEX | #901D38 |
| RGB | rgb(144, 29, 56) |
| HSL | hsl(346, 66%, 34%) |
| OKLCH | oklch(43.3% 0.15 13.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #901D38 | 8.68:1 | AAA | Lc -93.0 | Preferred for body text |
| Black text on #901D38 | 2.41:1 | Fails | Lc 15.6 | Dividers and decoration only |
| #901D38 text on white | 8.68:1 | AAA | Lc 88.4 | Fine for body text |
| #901D38 text on black | 2.41:1 | Fails | Lc -13.8 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FDF2F3
oklch(97% 0.012 11)
-
Step 100
100
#FAE3E5
oklch(93.5% 0.025 11.6)
-
Step 200
200
#F8CDD0
oklch(88.6% 0.049 13.4)
-
Step 300
300
#F3AAB0
oklch(80.9% 0.086 13.7)
-
Step 400
400
#EA7987
oklch(70.8% 0.14 13.5)
-
Step 500
500
#E05069
oklch(63.2% 0.179 13.6)
-
Step 600
600
#CB2B51
oklch(55.6% 0.194 13.4)
-
Step 700
700
#AF1A42
oklch(49.1% 0.181 13.2)
-
Step 800
800 (this color)
#901D38
oklch(43.3% 0.15 13.3)
-
Step 900
900
#721F2F
oklch(37.7% 0.116 13.5)
-
Step 950
950
#43141C
oklch(27% 0.073 13.2)
#901D38 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3D3C38 | 0.168 |
| Deuteranopia (no green cones) | #5B5435 | 0.152 |
| Tritanopia (no blue cones) | #9E0029 | 0.034 |
| Achromatopsia (no color) | #4B4B4B | 0.151 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #901D38
#901D38
oklch(43.3% 0.15 13.3)
- #005D5C
#005D5C
oklch(43.3% 0.074 193.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #901D38, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Red Wine #8C0034 ΔE 0.029
- Cranberry #9E003A ΔE 0.032
- Auburn #9B2226 ΔE 0.038
- Purple Red #990147 ΔE 0.038
- Berry #990F4B ΔE 0.038
- Mulberry #920A4E ΔE 0.044
- Carmine #9D0216 ΔE 0.044
- Blood Red #980002 ΔE 0.051
Use #901D38 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.