#843D44
Closest named color: Brownish Purple (#76424E). oklch(45.4% 0.098 15.7), rgb(132, 61, 68).
Aa
White text reads best on this color (7.68:1).
About this color
#843D44 is a medium-dark, moderately saturated red. In OKLCH its lightness is 45%, its chroma 0.098 and its hue 16°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.030 away. White text reads best on it, at 7.68:1.
| Hue family | Reds |
| Lightness | medium-dark (45%) |
| Chroma | moderately saturated (0.098) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.73:1 |
| White text | 7.68:1 |
Values
| HEX | #843D44 |
| RGB | rgb(132, 61, 68) |
| HSL | hsl(354, 37%, 38%) |
| OKLCH | oklch(45.4% 0.098 15.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #843D44 | 7.68:1 | AAA | Lc -91.1 | Preferred for body text |
| Black text on #843D44 | 2.73:1 | Fails | Lc 17.7 | Dividers and decoration only |
| #843D44 text on white | 7.68:1 | AAA | Lc 86.3 | Fine for body text |
| #843D44 text on black | 2.73:1 | Fails | Lc -15.8 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FBF3F4
oklch(97.1% 0.009 8.5)
-
Step 100
100
#F5E6E6
oklch(93.7% 0.016 17.4)
-
Step 200
200
#EDD1D2
oklch(88.4% 0.031 15.3)
-
Step 300
300
#E3B2B4
oklch(80.8% 0.057 15.7)
-
Step 400
400
#D3898D
oklch(70.7% 0.091 16.1)
-
Step 500
500
#C66A72
oklch(63.2% 0.117 15.5)
-
Step 600
600
#B1505A
oklch(55.7% 0.127 15.8)
-
Step 700
700
#98404A
oklch(49.1% 0.118 15.6)
-
Step 800
800 (this color)
#843D44
oklch(45.4% 0.098 15.7)
-
Step 900
900
#642F34
oklch(37.8% 0.077 15.5)
-
Step 950
950
#3B1C1E
oklch(27.1% 0.049 16.8)
#843D44 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4C4A44 | 0.106 |
| Deuteranopia (no green cones) | #5E5942 | 0.099 |
| Tritanopia (no blue cones) | #8F3440 | 0.026 |
| Achromatopsia (no color) | #535353 | 0.098 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #843D44
#843D44
oklch(45.4% 0.098 15.7)
- #006464
#006464
oklch(45.6% 0.078 194.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #843D44, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.030
- Dark Mauve #874C62 ΔE 0.050
- Red Brown #8B2E16 ΔE 0.054
- Purple Brown #673A3F ΔE 0.060
- Auburn #9B2226 ΔE 0.062
- Rust Brown #8B3103 ΔE 0.063
- Brick #A03623 ΔE 0.065
- Brown Red #922B05 ΔE 0.065
Use #843D44 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.