#7F394D
Closest named color: Brownish Purple (#76424E). oklch(44.3% 0.099 4), rgb(127, 57, 77).
Aa
White text reads best on this color (8.09:1).
About this color
#7F394D is a dark, moderately saturated red. In OKLCH its lightness is 44%, its chroma 0.099 and its hue 4°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.026 away. White text reads best on it, at 8.09:1.
| Hue family | Reds |
| Lightness | dark (44%) |
| Chroma | moderately saturated (0.099) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.59:1 |
| White text | 8.09:1 |
Values
| HEX | #7F394D |
| RGB | rgb(127, 57, 77) |
| HSL | hsl(343, 38%, 36%) |
| OKLCH | oklch(44.3% 0.099 4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7F394D | 8.09:1 | AAA | Lc -92.3 | Preferred for body text |
| Black text on #7F394D | 2.59:1 | Fails | Lc 16.4 | Dividers and decoration only |
| #7F394D text on white | 8.09:1 | AAA | Lc 87.6 | Fine for body text |
| #7F394D text on black | 2.59:1 | Fails | Lc -14.5 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F5
oklch(97% 0.008 357.8)
-
Step 100
100
#F4E5E8
oklch(93.5% 0.017 3.7)
-
Step 200
200
#EDD1D6
oklch(88.5% 0.032 5.6)
-
Step 300
300
#E2B2BC
oklch(81% 0.057 4.5)
-
Step 400
400
#D2889A
oklch(70.7% 0.093 3.9)
-
Step 500
500
#C46981
oklch(63.2% 0.118 4.2)
-
Step 600
600
#AF4F6B
oklch(55.7% 0.128 3.8)
-
Step 700
700
#963F59
oklch(49.1% 0.12 3.8)
-
Step 800
800 (this color)
#7F394D
oklch(44.3% 0.099 4)
-
Step 900
900
#632E3D
oklch(37.7% 0.078 3.6)
-
Step 950
950
#3A1C24
oklch(27.1% 0.048 3.7)
#7F394D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #45474E | 0.109 |
| Deuteranopia (no green cones) | #57554B | 0.101 |
| Tritanopia (no blue cones) | #893240 | 0.027 |
| Achromatopsia (no color) | #505050 | 0.100 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7F394D
#7F394D
oklch(44.3% 0.099 4)
- #006158
#006158
oklch(44.3% 0.078 183.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7F394D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.026
- Dark Mauve #874C62 ΔE 0.053
- Purple Brown #673A3F ΔE 0.053
- Red Brown #8B2E16 ΔE 0.070
- Mulberry #920A4E ΔE 0.072
- Berry #990F4B ΔE 0.072
- Auburn #9B2226 ΔE 0.074
- Red Wine #8C0034 ΔE 0.075
Use #7F394D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.