#7F344E
Closest named color: Brownish Purple (#76424E). oklch(43.6% 0.107 0.8), rgb(127, 52, 78).
Aa
White text reads best on this color (8.38:1).
About this color
#7F344E is a dark, moderately saturated red. In OKLCH its lightness is 44%, its chroma 0.107 and its hue 1°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.036 away. White text reads best on it, at 8.38:1.
| Hue family | Reds |
| Lightness | dark (44%) |
| Chroma | moderately saturated (0.107) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.50:1 |
| White text | 8.38:1 |
Values
| HEX | #7F344E |
| RGB | rgb(127, 52, 78) |
| HSL | hsl(339, 42%, 35%) |
| OKLCH | oklch(43.6% 0.107 0.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7F344E | 8.38:1 | AAA | Lc -93.0 | Preferred for body text |
| Black text on #7F344E | 2.50:1 | Fails | Lc 15.6 | Dividers and decoration only |
| #7F344E text on white | 8.38:1 | AAA | Lc 88.4 | Fine for body text |
| #7F344E text on black | 2.50:1 | Fails | Lc -13.8 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FBF3F5
oklch(97.1% 0.009 0.1)
-
Step 100
100
#F5E5E9
oklch(93.6% 0.018 0.4)
-
Step 200
200
#EED0D8
oklch(88.5% 0.035 359.9)
-
Step 300
300
#E4B0BE
oklch(80.8% 0.063 0.8)
-
Step 400
400
#D4869D
oklch(70.7% 0.099 0.8)
-
Step 500
500
#C76585
oklch(63.1% 0.129 0.7)
-
Step 600
600
#B24A6F
oklch(55.6% 0.14 0.5)
-
Step 700
700
#993B5C
oklch(49.1% 0.13 1.2)
-
Step 800
800 (this color)
#7F344E
oklch(43.6% 0.107 0.8)
-
Step 900
900
#642C3F
oklch(37.6% 0.084 0.5)
-
Step 950
950
#3B1A25
oklch(26.9% 0.054 0.2)
#7F344E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #41454F | 0.119 |
| Deuteranopia (no green cones) | #55534C | 0.109 |
| Tritanopia (no blue cones) | #892D3E | 0.030 |
| Achromatopsia (no color) | #4D4D4D | 0.109 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7F344E
#7F344E
oklch(43.6% 0.107 0.8)
- #005F54
#005F54
oklch(43.5% 0.078 181.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7F344E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.036
- Purple Brown #673A3F ΔE 0.056
- Dark Mauve #874C62 ΔE 0.062
- Mulberry #920A4E ΔE 0.062
- Red Purple #820747 ΔE 0.063
- Berry #990F4B ΔE 0.065
- Red Wine #8C0034 ΔE 0.066
- Wine #80013F ΔE 0.068
Use #7F344E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.