#7E4739
Closest named color: Milk Chocolate (#7F4E1E). oklch(46% 0.079 35.2), rgb(126, 71, 57).
Aa
White text reads best on this color (7.37:1).
About this color
#7E4739 is a medium-dark, moderately saturated red. In OKLCH its lightness is 46%, its chroma 0.079 and its hue 35°. Its hue sits on the warm side of the wheel. The nearest named color is Milk Chocolate (#7F4E1E), ΔE 0.042 away. White text reads best on it, at 7.37:1.
| Hue family | Reds |
| Lightness | medium-dark (46%) |
| Chroma | moderately saturated (0.079) |
| Temperature | warm |
| Nearest name | Milk Chocolate (#7F4E1E) |
| Black text | 2.84:1 |
| White text | 7.37:1 |
Values
| HEX | #7E4739 |
| RGB | rgb(126, 71, 57) |
| HSL | hsl(12, 38%, 36%) |
| OKLCH | oklch(46% 0.079 35.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7E4739 | 7.37:1 | AAA | Lc -90.2 | Preferred for body text |
| Black text on #7E4739 | 2.84:1 | Fails | Lc 18.6 | Dividers and decoration only |
| #7E4739 text on white | 7.37:1 | AAA | Lc 85.4 | Fine for body text |
| #7E4739 text on black | 2.84:1 | Fails | Lc -16.6 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F9F4F3
oklch(97.1% 0.006 31.1)
-
Step 100
100
#F1E7E5
oklch(93.5% 0.011 31.1)
-
Step 200
200
#E7D5D0
oklch(88.6% 0.021 36)
-
Step 300
300
#D8B8B0
oklch(80.8% 0.039 34.3)
-
Step 400
400
#C39387
oklch(70.6% 0.061 34.5)
-
Step 500
500
#B37869
oklch(63% 0.078 34.9)
-
Step 600
600
#9F6151
oklch(55.7% 0.085 35.3)
-
Step 700
700 (this color)
#7E4739
oklch(46% 0.079 35.2)
-
Step 800
800
#6E4136
oklch(42.6% 0.066 34.5)
-
Step 900
900
#59382F
oklch(37.7% 0.05 36)
-
Step 950
950
#34211C
oklch(27% 0.031 35.3)
#7E4739 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #544F38 | 0.078 |
| Deuteranopia (no green cones) | #625A38 | 0.071 |
| Tritanopia (no blue cones) | #893E44 | 0.037 |
| Achromatopsia (no color) | #565656 | 0.079 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7E4739
#7E4739
oklch(46% 0.079 35.2)
- #086374
#086374
oklch(46.1% 0.079 215.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7E4739, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Milk Chocolate #7F4E1E ΔE 0.042
- Brownish Purple #76424E ΔE 0.042
- Saddle Brown #8B4513 ΔE 0.043
- Medium Brown #7F5112 ΔE 0.055
- Red Brown #8B2E16 ΔE 0.058
- Rust Brown #8B3103 ΔE 0.058
- Dark Mauve #874C62 ΔE 0.063
- Purple Brown #673A3F ΔE 0.063
Use #7E4739 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.