#7E3261
Closest named color: Brownish Purple (#76424E). oklch(43.9% 0.12 345.1), rgb(126, 50, 97).
Aa
White text reads best on this color (8.34:1).
About this color
#7E3261 is a dark, moderately saturated red. In OKLCH its lightness is 44%, its chroma 0.120 and its hue 345°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.058 away. White text reads best on it, at 8.34:1.
| Hue family | Reds |
| Lightness | dark (44%) |
| Chroma | moderately saturated (0.120) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.51:1 |
| White text | 8.34:1 |
Values
| HEX | #7E3261 |
| RGB | rgb(126, 50, 97) |
| HSL | hsl(323, 43%, 35%) |
| OKLCH | oklch(43.9% 0.12 345.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7E3261 | 8.34:1 | AAA | Lc -92.9 | Preferred for body text |
| Black text on #7E3261 | 2.51:1 | Fails | Lc 15.8 | Dividers and decoration only |
| #7E3261 text on white | 8.34:1 | AAA | Lc 88.2 | Fine for body text |
| #7E3261 text on black | 2.51:1 | Fails | Lc -13.9 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F7
oklch(97.1% 0.009 341.8)
-
Step 100
100
#F5E5ED
oklch(93.7% 0.02 345.7)
-
Step 200
200
#EDCFDF
oklch(88.4% 0.039 344.5)
-
Step 300
300
#E3AFCB
oklch(81% 0.07 345.2)
-
Step 400
400
#D283B0
oklch(70.6% 0.112 345.2)
-
Step 500
500
#C4629D
oklch(63% 0.143 344.9)
-
Step 600
600
#AF4688
oklch(55.5% 0.156 344.7)
-
Step 700
700
#963773
oklch(49% 0.144 344.9)
-
Step 800
800 (this color)
#7E3261
oklch(43.9% 0.12 345.1)
-
Step 900
900
#632A4D
oklch(37.7% 0.094 344.8)
-
Step 950
950
#3A192D
oklch(26.9% 0.06 344.6)
#7E3261 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #394662 | 0.129 |
| Deuteranopia (no green cones) | #4E535F | 0.117 |
| Tritanopia (no blue cones) | #863145 | 0.049 |
| Achromatopsia (no color) | #4E4E4E | 0.121 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7E3261
#7E3261
oklch(43.9% 0.12 345.1)
- #006245
#006245
oklch(43.9% 0.093 164.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7E3261, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.058
- Mulberry #920A4E ΔE 0.061
- Red Purple #820747 ΔE 0.063
- Dark Mauve #874C62 ΔE 0.068
- Berry #990F4B ΔE 0.069
- Light Eggplant #894585 ΔE 0.069
- Velvet #750851 ΔE 0.070
- Dark Fuchsia #9D0759 ΔE 0.071
Use #7E3261 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.