#7D2673
Closest named color: Purple (#800080). oklch(43.2% 0.151 332.8), rgb(125, 38, 115).
Aa
White text reads best on this color (8.76:1).
About this color
#7D2673 is a dark, vivid purple. In OKLCH its lightness is 43%, its chroma 0.151 and its hue 333°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purple (#800080), ΔE 0.046 away. White text reads best on it, at 8.76:1.
| Hue family | Purples |
| Lightness | dark (43%) |
| Chroma | vivid (0.151) |
| Temperature | in between |
| Nearest name | Purple (#800080) |
| Black text | 2.39:1 |
| White text | 8.76:1 |
Values
| HEX | #7D2673 |
| RGB | rgb(125, 38, 115) |
| HSL | hsl(307, 53%, 32%) |
| OKLCH | oklch(43.2% 0.151 332.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7D2673 | 8.76:1 | AAA | Lc -93.7 | Preferred for body text |
| Black text on #7D2673 | 2.39:1 | Fails | Lc 14.9 | Not readable |
| #7D2673 text on white | 8.76:1 | AAA | Lc 89.1 | Fine for body text |
| #7D2673 text on black | 2.39:1 | Fails | Lc -13.1 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FBF3F9
oklch(97.2% 0.012 334.1)
-
Step 100
100
#F5E4F1
oklch(93.6% 0.025 333.7)
-
Step 200
200
#EECEE7
oklch(88.6% 0.049 333.5)
-
Step 300
300
#E4ACD9
oklch(81% 0.088 333.4)
-
Step 400
400
#D47DC6
oklch(70.7% 0.141 333.1)
-
Step 500
500
#C658B8
oklch(63.1% 0.181 332.6)
-
Step 600
600
#B139A3
oklch(55.6% 0.195 332.9)
-
Step 700
700
#98298C
oklch(49.1% 0.183 332.8)
-
Step 800
800 (this color)
#7D2673
oklch(43.2% 0.151 332.8)
-
Step 900
900
#64245C
oklch(37.7% 0.118 332.8)
-
Step 950
950
#3B1636
oklch(27% 0.075 332.9)
#7D2673 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #234375 | 0.160 |
| Deuteranopia (no green cones) | #414F71 | 0.138 |
| Tritanopia (no blue cones) | #832E49 | 0.078 |
| Achromatopsia (no color) | #4B4B4B | 0.152 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7D2673
#7D2673
oklch(43.2% 0.151 332.8)
- #006130
#006130
oklch(43.2% 0.112 152.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7D2673, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple #800080 ΔE 0.046
- Dark Magenta #8B008B ΔE 0.058
- Rich Purple #720058 ΔE 0.065
- Velvet #750851 ΔE 0.066
- Warm Purple #952E8F ΔE 0.067
- Red Violet #9E0168 ΔE 0.071
- Light Eggplant #894585 ΔE 0.072
- Red Purple #820747 ΔE 0.075
Use #7D2673 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.