#7D2343
Closest named color: Red Purple (#820747). oklch(40.7% 0.126 3), rgb(125, 35, 67).
Aa
White text reads best on this color (9.57:1).
About this color
#7D2343 is a dark, moderately saturated red. In OKLCH its lightness is 41%, its chroma 0.126 and its hue 3°. Its hue sits on the warm side of the wheel. The nearest named color is Red Purple (#820747), ΔE 0.035 away. White text reads best on it, at 9.57:1.
| Hue family | Reds |
| Lightness | dark (41%) |
| Chroma | moderately saturated (0.126) |
| Temperature | warm |
| Nearest name | Red Purple (#820747) |
| Black text | 2.19:1 |
| White text | 9.57:1 |
Values
| HEX | #7D2343 |
| RGB | rgb(125, 35, 67) |
| HSL | hsl(339, 56%, 31%) |
| OKLCH | oklch(40.7% 0.126 3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7D2343 | 9.57:1 | AAA | Lc -95.6 | Preferred for body text |
| Black text on #7D2343 | 2.19:1 | Fails | Lc 12.7 | Not readable |
| #7D2343 text on white | 9.57:1 | AAA | Lc 91.2 | Preferred for body text |
| #7D2343 text on black | 2.19:1 | Fails | Lc -11.1 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FCF3F5
oklch(97.2% 0.01 2)
-
Step 100
100
#F7E4E8
oklch(93.5% 0.021 3.1)
-
Step 200
200
#F2CED6
oklch(88.4% 0.042 3)
-
Step 300
300
#EAADBC
oklch(80.8% 0.074 2.6)
-
Step 400
400
#DD8099
oklch(70.7% 0.118 3.3)
-
Step 500
500
#D15D81
oklch(63.2% 0.15 2.9)
-
Step 600
600
#BC3F6A
oklch(55.6% 0.164 3)
-
Step 700
700
#A23058
oklch(49.2% 0.152 3.3)
-
Step 800
800 (this color)
#7D2343
oklch(40.7% 0.126 3)
-
Step 900
900
#6A273C
oklch(37.7% 0.098 3.5)
-
Step 950
950
#3E1823
oklch(27% 0.061 3.8)
#7D2343 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #363A44 | 0.142 |
| Deuteranopia (no green cones) | #4E4C41 | 0.129 |
| Tritanopia (no blue cones) | #881630 | 0.035 |
| Achromatopsia (no color) | #454545 | 0.127 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7D2343
#7D2343
oklch(40.7% 0.126 3)
- #00564D
#00564D
oklch(40.7% 0.073 182.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7D2343, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Red Purple #820747 ΔE 0.035
- Wine #80013F ΔE 0.036
- Red Wine #8C0034 ΔE 0.042
- Bordeaux #7B002C ΔE 0.046
- Mulberry #920A4E ΔE 0.051
- Merlot #730039 ΔE 0.052
- Wine Red #7B0323 ΔE 0.052
- Velvet #750851 ΔE 0.055
Use #7D2343 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.