#7D1964
Closest named color: Velvet (#750851). oklch(41.2% 0.155 340.4), rgb(125, 25, 100).
Aa
White text reads best on this color (9.56:1).
About this color
#7D1964 is a dark, vivid purple. In OKLCH its lightness is 41%, its chroma 0.155 and its hue 340°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.039 away. White text reads best on it, at 9.56:1.
| Hue family | Purples |
| Lightness | dark (41%) |
| Chroma | vivid (0.155) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 2.19:1 |
| White text | 9.56:1 |
Values
| HEX | #7D1964 |
| RGB | rgb(125, 25, 100) |
| HSL | hsl(315, 67%, 29%) |
| OKLCH | oklch(41.2% 0.155 340.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7D1964 | 9.56:1 | AAA | Lc -95.3 | Preferred for body text |
| Black text on #7D1964 | 2.19:1 | Fails | Lc 13.0 | Not readable |
| #7D1964 text on white | 9.56:1 | AAA | Lc 90.9 | Preferred for body text |
| #7D1964 text on black | 2.19:1 | Fails | Lc -11.4 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FCF2F8
oklch(97.1% 0.013 340.5)
-
Step 100
100
#F7E3EF
oklch(93.5% 0.027 340.9)
-
Step 200
200
#F1CDE3
oklch(88.5% 0.049 340.9)
-
Step 300
300
#E9AAD3
oklch(80.9% 0.091 340.1)
-
Step 400
400
#DB7ABC
oklch(70.7% 0.144 340.4)
-
Step 500
500
#CF53AB
oklch(63.1% 0.185 340.6)
-
Step 600
600
#BA3097
oklch(55.6% 0.202 340.2)
-
Step 700
700
#A02180
oklch(49.1% 0.187 340.6)
-
Step 800
800 (this color)
#7D1964
oklch(41.2% 0.155 340.4)
-
Step 900
900
#692055
oklch(37.7% 0.122 340.4)
-
Step 950
950
#3E1432
oklch(27% 0.078 340.2)
#7D1964 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #213B66 | 0.173 |
| Deuteranopia (no green cones) | #424B62 | 0.148 |
| Tritanopia (no blue cones) | #851C3D | 0.071 |
| Achromatopsia (no color) | #454545 | 0.157 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7D1964
#7D1964
oklch(41.2% 0.155 340.4)
- #005A39
#005A39
oklch(41.3% 0.093 160)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7D1964, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.039
- Rich Purple #720058 ΔE 0.041
- Red Purple #820747 ΔE 0.049
- Purple #800080 ΔE 0.053
- Mulberry #920A4E ΔE 0.058
- Wine #80013F ΔE 0.061
- Red Violet #9E0168 ΔE 0.068
- Dark Fuchsia #9D0759 ΔE 0.070
Use #7D1964 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.