#7C4243
Closest named color: Brownish Purple (#76424E). oklch(45.1% 0.08 19.7), rgb(124, 66, 67).
Aa
White text reads best on this color (7.72:1).
About this color
#7C4243 is a medium-dark, moderately saturated red. In OKLCH its lightness is 45%, its chroma 0.080 and its hue 20°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.021 away. White text reads best on it, at 7.72:1.
| Hue family | Reds |
| Lightness | medium-dark (45%) |
| Chroma | moderately saturated (0.080) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.71:1 |
| White text | 7.72:1 |
Values
| HEX | #7C4243 |
| RGB | rgb(124, 66, 67) |
| HSL | hsl(359, 31%, 37%) |
| OKLCH | oklch(45.1% 0.08 19.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7C4243 | 7.72:1 | AAA | Lc -91.3 | Preferred for body text |
| Black text on #7C4243 | 2.71:1 | Fails | Lc 17.4 | Dividers and decoration only |
| #7C4243 text on white | 7.72:1 | AAA | Lc 86.6 | Fine for body text |
| #7C4243 text on black | 2.71:1 | Fails | Lc -15.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF4F4
oklch(97.2% 0.006 17.3)
-
Step 100
100
#F3E6E6
oklch(93.5% 0.014 17.4)
-
Step 200
200
#EAD3D2
oklch(88.5% 0.026 20.6)
-
Step 300
300
#DEB5B4
oklch(80.9% 0.048 19.8)
-
Step 400
400
#CB8E8D
oklch(70.7% 0.075 20.2)
-
Step 500
500
#BD7172
oklch(63.2% 0.096 19.3)
-
Step 600
600
#A8585A
oklch(55.6% 0.105 19.5)
-
Step 700
700
#90484A
oklch(49.2% 0.097 19.5)
-
Step 800
800 (this color)
#7C4243
oklch(45.1% 0.08 19.7)
-
Step 900
900
#5F3334
oklch(37.7% 0.064 19.1)
-
Step 950
950
#381E1E
oklch(27% 0.041 20.1)
#7C4243 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4E4C43 | 0.086 |
| Deuteranopia (no green cones) | #5C5742 | 0.080 |
| Tritanopia (no blue cones) | #863B43 | 0.024 |
| Achromatopsia (no color) | #535353 | 0.081 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7C4243
#7C4243
oklch(45.1% 0.08 19.7)
- #006266
#006266
oklch(45.1% 0.077 199.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7C4243, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.021
- Purple Brown #673A3F ΔE 0.049
- Dark Mauve #874C62 ΔE 0.053
- Red Brown #8B2E16 ΔE 0.060
- Saddle Brown #8B4513 ΔE 0.063
- Milk Chocolate #7F4E1E ΔE 0.065
- Rust Brown #8B3103 ΔE 0.066
- Brown Red #922B05 ΔE 0.072
Use #7C4243 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.