#7C403C
Closest named color: Brownish Purple (#76424E). oklch(44.6% 0.084 25), rgb(124, 64, 60).
Aa
White text reads best on this color (7.90:1).
About this color
#7C403C is a dark, moderately saturated red. In OKLCH its lightness is 45%, its chroma 0.084 and its hue 25°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.028 away. White text reads best on it, at 7.90:1.
| Hue family | Reds |
| Lightness | dark (45%) |
| Chroma | moderately saturated (0.084) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.65:1 |
| White text | 7.90:1 |
Values
| HEX | #7C403C |
| RGB | rgb(124, 64, 60) |
| HSL | hsl(4, 35%, 36%) |
| OKLCH | oklch(44.6% 0.084 25) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7C403C | 7.90:1 | AAA | Lc -91.8 | Preferred for body text |
| Black text on #7C403C | 2.65:1 | Fails | Lc 16.9 | Dividers and decoration only |
| #7C403C text on white | 7.90:1 | AAA | Lc 87.1 | Fine for body text |
| #7C403C text on black | 2.65:1 | Fails | Lc -15.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF4F3
oklch(97.2% 0.007 28.8)
-
Step 100
100
#F3E6E5
oklch(93.5% 0.014 22.8)
-
Step 200
200
#EBD3D0
oklch(88.6% 0.027 26.2)
-
Step 300
300
#DFB5B1
oklch(80.9% 0.049 24.6)
-
Step 400
400
#CD8E88
oklch(70.7% 0.078 25.3)
-
Step 500
500
#BF706A
oklch(63.1% 0.101 25)
-
Step 600
600
#AA5752
oklch(55.5% 0.11 24.8)
-
Step 700
700
#924743
oklch(49.1% 0.102 24.6)
-
Step 800
800 (this color)
#7C403C
oklch(44.6% 0.084 25)
-
Step 900
900
#603330
oklch(37.8% 0.066 24.7)
-
Step 950
950
#381E1C
oklch(26.9% 0.041 24.9)
#7C403C with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4E4A3B | 0.087 |
| Deuteranopia (no green cones) | #5C563B | 0.082 |
| Tritanopia (no blue cones) | #87373F | 0.030 |
| Achromatopsia (no color) | #515151 | 0.085 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7C403C
#7C403C
oklch(44.6% 0.084 25)
- #006068
#006068
oklch(44.6% 0.076 204.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7C403C, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.028
- Purple Brown #673A3F ΔE 0.048
- Red Brown #8B2E16 ΔE 0.052
- Rust Brown #8B3103 ΔE 0.057
- Saddle Brown #8B4513 ΔE 0.058
- Milk Chocolate #7F4E1E ΔE 0.061
- Dark Mauve #874C62 ΔE 0.063
- Brown Red #922B05 ΔE 0.065
Use #7C403C in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.