#7C305B
Closest named color: Brownish Purple (#76424E). oklch(43.1% 0.117 348.1), rgb(124, 48, 91).
Aa
White text reads best on this color (8.63:1).
About this color
#7C305B is a dark, moderately saturated red. In OKLCH its lightness is 43%, its chroma 0.117 and its hue 348°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.054 away. White text reads best on it, at 8.63:1.
| Hue family | Reds |
| Lightness | dark (43%) |
| Chroma | moderately saturated (0.117) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.43:1 |
| White text | 8.63:1 |
Values
| HEX | #7C305B |
| RGB | rgb(124, 48, 91) |
| HSL | hsl(326, 44%, 34%) |
| OKLCH | oklch(43.1% 0.117 348.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7C305B | 8.63:1 | AAA | Lc -93.6 | Preferred for body text |
| Black text on #7C305B | 2.43:1 | Fails | Lc 14.9 | Not readable |
| #7C305B text on white | 8.63:1 | AAA | Lc 89.1 | Fine for body text |
| #7C305B text on black | 2.43:1 | Fails | Lc -13.1 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FBF3F6
oklch(97.1% 0.009 352.4)
-
Step 100
100
#F5E5EC
oklch(93.7% 0.02 349.1)
-
Step 200
200
#EDCFDD
oklch(88.4% 0.038 348)
-
Step 300
300
#E3AFC8
oklch(80.9% 0.068 348.3)
-
Step 400
400
#D384AC
oklch(70.7% 0.109 348.5)
-
Step 500
500
#C56398
oklch(63.1% 0.139 348.2)
-
Step 600
600
#B04783
oklch(55.6% 0.152 347.8)
-
Step 700
700
#97386F
oklch(49.1% 0.141 347.8)
-
Step 800
800 (this color)
#7C305B
oklch(43.1% 0.117 348.1)
-
Step 900
900
#632B4A
oklch(37.7% 0.09 347.9)
-
Step 950
950
#3A1A2B
oklch(27% 0.056 348.4)
#7C305B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #39435C | 0.127 |
| Deuteranopia (no green cones) | #4E5159 | 0.115 |
| Tritanopia (no blue cones) | #842E41 | 0.045 |
| Achromatopsia (no color) | #4C4C4C | 0.118 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7C305B
#7C305B
oklch(43.1% 0.117 348.1)
- #005F47
#005F47
oklch(43.1% 0.087 168.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7C305B, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.054
- Red Purple #820747 ΔE 0.056
- Mulberry #920A4E ΔE 0.059
- Velvet #750851 ΔE 0.064
- Wine #80013F ΔE 0.065
- Berry #990F4B ΔE 0.067
- Purple Brown #673A3F ΔE 0.070
- Purple Red #990147 ΔE 0.072
Use #7C305B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.