#7B395F
Closest named color: Brownish Purple (#76424E). oklch(44.4% 0.103 346.5), rgb(123, 57, 95).
Aa
White text reads best on this color (8.09:1).
About this color
#7B395F is a dark, moderately saturated red. In OKLCH its lightness is 44%, its chroma 0.103 and its hue 347°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.042 away. White text reads best on it, at 8.09:1.
| Hue family | Reds |
| Lightness | dark (44%) |
| Chroma | moderately saturated (0.103) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.59:1 |
| White text | 8.09:1 |
Values
| HEX | #7B395F |
| RGB | rgb(123, 57, 95) |
| HSL | hsl(325, 37%, 35%) |
| OKLCH | oklch(44.4% 0.103 346.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7B395F | 8.09:1 | AAA | Lc -92.3 | Preferred for body text |
| Black text on #7B395F | 2.59:1 | Fails | Lc 16.4 | Dividers and decoration only |
| #7B395F text on white | 8.09:1 | AAA | Lc 87.6 | Fine for body text |
| #7B395F text on black | 2.59:1 | Fails | Lc -14.5 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F6
oklch(97% 0.008 349.2)
-
Step 100
100
#F3E5EC
oklch(93.5% 0.018 345.6)
-
Step 200
200
#EBD1DE
oklch(88.6% 0.034 346.1)
-
Step 300
300
#DFB1C8
oklch(80.8% 0.061 347)
-
Step 400
400
#CD88AD
oklch(70.8% 0.097 346.5)
-
Step 500
500
#BE6898
oklch(63% 0.124 346.6)
-
Step 600
600
#A94E83
oklch(55.5% 0.135 346.4)
-
Step 700
700
#913F6F
oklch(49.1% 0.125 346.5)
-
Step 800
800 (this color)
#7B395F
oklch(44.4% 0.103 346.5)
-
Step 900
900
#5F2E4A
oklch(37.6% 0.08 346.3)
-
Step 950
950
#381B2B
oklch(26.9% 0.052 346.9)
#7B395F with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3F4960 | 0.111 |
| Deuteranopia (no green cones) | #51545D | 0.101 |
| Tritanopia (no blue cones) | #823848 | 0.040 |
| Achromatopsia (no color) | #505050 | 0.104 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7B395F
#7B395F
oklch(44.4% 0.103 346.5)
- #006348
#006348
oklch(44.3% 0.091 166.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B395F, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.042
- Dark Mauve #874C62 ΔE 0.055
- Purple Brown #673A3F ΔE 0.067
- Light Eggplant #894585 ΔE 0.068
- Mulberry #920A4E ΔE 0.073
- Red Purple #820747 ΔE 0.075
- Berry #990F4B ΔE 0.078
- Velvet #750851 ΔE 0.083
Use #7B395F in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.