#7B3151
Closest named color: Brownish Purple (#76424E). oklch(42.6% 0.109 355.7), rgb(123, 49, 81).
Aa
White text reads best on this color (8.74:1).
About this color
#7B3151 is a dark, moderately saturated red. In OKLCH its lightness is 43%, its chroma 0.109 and its hue 356°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.043 away. White text reads best on it, at 8.74:1.
| Hue family | Reds |
| Lightness | dark (43%) |
| Chroma | moderately saturated (0.109) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.40:1 |
| White text | 8.74:1 |
Values
| HEX | #7B3151 |
| RGB | rgb(123, 49, 81) |
| HSL | hsl(334, 43%, 34%) |
| OKLCH | oklch(42.6% 0.109 355.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7B3151 | 8.74:1 | AAA | Lc -94.0 | Preferred for body text |
| Black text on #7B3151 | 2.40:1 | Fails | Lc 14.6 | Not readable |
| #7B3151 text on white | 8.74:1 | AAA | Lc 89.4 | Fine for body text |
| #7B3151 text on black | 2.40:1 | Fails | Lc -12.8 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FBF3F6
oklch(97.1% 0.009 352.4)
-
Step 100
100
#F5E5EA
oklch(93.6% 0.019 356.4)
-
Step 200
200
#EED0DA
oklch(88.5% 0.036 355.7)
-
Step 300
300
#E3B0C2
oklch(80.9% 0.064 355.6)
-
Step 400
400
#D385A3
oklch(70.6% 0.102 355.4)
-
Step 500
500
#C6658C
oklch(63.2% 0.131 356.1)
-
Step 600
600
#B14A76
oklch(55.6% 0.142 356)
-
Step 700
700
#983B63
oklch(49.2% 0.131 356.2)
-
Step 800
800 (this color)
#7B3151
oklch(42.6% 0.109 355.7)
-
Step 900
900
#642C43
oklch(37.7% 0.085 356.1)
-
Step 950
950
#3B1A27
oklch(27% 0.055 356.5)
#7B3151 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3C4252 | 0.120 |
| Deuteranopia (no green cones) | #50504F | 0.110 |
| Tritanopia (no blue cones) | #842C3D | 0.035 |
| Achromatopsia (no color) | #4B4B4B | 0.110 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7B3151
#7B3151
oklch(42.6% 0.109 355.7)
- #005D4D
#005D4D
oklch(42.7% 0.08 175.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B3151, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.043
- Purple Brown #673A3F ΔE 0.056
- Red Purple #820747 ΔE 0.056
- Mulberry #920A4E ΔE 0.061
- Wine #80013F ΔE 0.062
- Red Wine #8C0034 ΔE 0.067
- Berry #990F4B ΔE 0.068
- Velvet #750851 ΔE 0.068
Use #7B3151 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.