#7B2C39
Closest named color: Purple Brown (#673A3F). oklch(41.2% 0.11 13.4), rgb(123, 44, 57).
Aa
White text reads best on this color (9.28:1).
About this color
#7B2C39 is a dark, moderately saturated red. In OKLCH its lightness is 41%, its chroma 0.110 and its hue 13°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.047 away. White text reads best on it, at 9.28:1.
| Hue family | Reds |
| Lightness | dark (41%) |
| Chroma | moderately saturated (0.110) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 2.26:1 |
| White text | 9.28:1 |
Values
| HEX | #7B2C39 |
| RGB | rgb(123, 44, 57) |
| HSL | hsl(350, 47%, 33%) |
| OKLCH | oklch(41.2% 0.11 13.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7B2C39 | 9.28:1 | AAA | Lc -95.1 | Preferred for body text |
| Black text on #7B2C39 | 2.26:1 | Fails | Lc 13.2 | Not readable |
| #7B2C39 text on white | 9.28:1 | AAA | Lc 90.8 | Preferred for body text |
| #7B2C39 text on black | 2.26:1 | Fails | Lc -11.6 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FBF3F4
oklch(97.1% 0.009 8.5)
-
Step 100
100
#F6E5E6
oklch(93.6% 0.019 13.4)
-
Step 200
200
#F0D0D2
oklch(88.5% 0.036 13.6)
-
Step 300
300
#E7B0B4
oklch(80.9% 0.064 13.7)
-
Step 400
400
#D9858E
oklch(70.7% 0.104 13.1)
-
Step 500
500
#CC6472
oklch(63.1% 0.132 13.2)
-
Step 600
600
#B7495A
oklch(55.6% 0.143 13.6)
-
Step 700
700
#9D394A
oklch(49% 0.133 13.3)
-
Step 800
800 (this color)
#7B2C39
oklch(41.2% 0.11 13.4)
-
Step 900
900
#672C34
oklch(37.7% 0.085 13.7)
-
Step 950
950
#3D1A1F
oklch(27% 0.055 12.5)
#7B2C39 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3E3D39 | 0.121 |
| Deuteranopia (no green cones) | #524D37 | 0.112 |
| Tritanopia (no blue cones) | #861F31 | 0.028 |
| Achromatopsia (no color) | #474747 | 0.111 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7B2C39
#7B2C39
oklch(41.2% 0.11 13.4)
- #005756
#005756
oklch(41.3% 0.071 193.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B2C39, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.047
- Brownish Purple #76424E ΔE 0.051
- Red Wine #8C0034 ΔE 0.054
- Wine Red #7B0323 ΔE 0.055
- Bordeaux #7B002C ΔE 0.056
- Red Brown #8B2E16 ΔE 0.056
- Wine #80013F ΔE 0.059
- Red Purple #820747 ΔE 0.061
Use #7B2C39 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.