#7B296D

Closest named color: Purple (#800080). oklch(42.9% 0.14 335.2), rgb(123, 41, 109).

Aa

White text reads best on this color (8.82:1).

About this color

#7B296D is a dark, vivid purple. In OKLCH its lightness is 43%, its chroma 0.140 and its hue 335°. Its hue sits on the warm side of the wheel. The nearest named color is Purple (#800080), ΔE 0.057 away. White text reads best on it, at 8.82:1.

Hue familyPurples
Lightnessdark (43%)
Chromavivid (0.140)
Temperaturewarm
Nearest namePurple (#800080)
Black text2.38:1
White text8.82:1

Values

HEX#7B296D
RGBrgb(123, 41, 109)
HSLhsl(310, 50%, 32%)
OKLCHoklch(42.9% 0.14 335.2)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7B296D 8.82:1 AAA Lc -93.9 Preferred for body text
Black text on #7B296D 2.38:1 Fails Lc 14.6 Not readable
#7B296D text on white 8.82:1 AAA Lc 89.4 Fine for body text
#7B296D text on black 2.38:1 Fails Lc -12.8 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #FAF3F8

    oklch(97.1% 0.01 335.5)

  2. Step 100

    100

    #F5E4F0

    oklch(93.6% 0.024 336.1)

  3. Step 200

    200

    #EDCEE5

    oklch(88.4% 0.046 335.1)

  4. Step 300

    300

    #E3ADD6

    oklch(81% 0.083 335.1)

  5. Step 400

    400

    #D280C1

    oklch(70.7% 0.13 334.9)

  6. Step 500

    500

    #C55CB1

    oklch(63.2% 0.168 335.2)

  7. Step 600

    600

    #B03E9C

    oklch(55.6% 0.182 335.4)

  8. Step 700

    700

    #972F86

    oklch(49.2% 0.17 335.1)

  9. Step 800

    800 (this color)

    #7B296D

    oklch(42.9% 0.14 335.2)

  10. Step 900

    900

    #632658

    oklch(37.6% 0.11 335.1)

  11. Step 950

    950

    #3A1734

    oklch(26.9% 0.07 334.3)

Export this scale for Tailwind in the Tailwind colors tool

#7B296D with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#29426F0.149
Deuteranopia (no green cones)#444F6B0.130
Tritanopia (no blue cones)#812E470.070
Achromatopsia (no color)#4A4A4A0.142

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7B296D

    #7B296D

    oklch(42.9% 0.14 335.2)

  • #006035

    #006035

    oklch(43% 0.106 155.3)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7B296D

    #7B296D

    oklch(42.9% 0.14 335.2)

  • #62358C

    #62358C

    oklch(42.9% 0.141 305)

  • #892245

    #892245

    oklch(42.8% 0.14 4.9)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7B296D

    #7B296D

    oklch(42.9% 0.14 335.2)

  • #425900

    #425900

    oklch(42.9% 0.108 125.1)

  • #005D55

    #005D55

    oklch(43% 0.076 184.7)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7B296D

    #7B296D

    oklch(42.9% 0.14 335.2)

  • #5E4E00

    #5E4E00

    oklch(42.8% 0.088 95.4)

  • #005969

    #005969

    oklch(42.7% 0.076 215.4)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7B296D

    #7B296D

    oklch(42.9% 0.14 335.2)

  • #724200

    #724200

    oklch(42.7% 0.096 65.1)

  • #006035

    #006035

    oklch(43% 0.106 155.3)

  • #005386

    #005386

    oklch(42.8% 0.108 245.3)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B296D, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7B296D in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.