#7B281D
Closest named color: Chestnut (#742802). oklch(40.1% 0.118 30.5), rgb(123, 40, 29).
Aa
White text reads best on this color (9.70:1).
About this color
#7B281D is a dark, moderately saturated red. In OKLCH its lightness is 40%, its chroma 0.118 and its hue 30°. Its hue sits on the warm side of the wheel. The nearest named color is Chestnut (#742802), ΔE 0.027 away. White text reads best on it, at 9.70:1.
| Hue family | Reds |
| Lightness | dark (40%) |
| Chroma | moderately saturated (0.118) |
| Temperature | warm |
| Nearest name | Chestnut (#742802) |
| Black text | 2.16:1 |
| White text | 9.70:1 |
Values
| HEX | #7B281D |
| RGB | rgb(123, 40, 29) |
| HSL | hsl(7, 62%, 30%) |
| OKLCH | oklch(40.1% 0.118 30.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7B281D | 9.70:1 | AAA | Lc -95.9 | Preferred for body text |
| Black text on #7B281D | 2.16:1 | Fails | Lc 12.3 | Not readable |
| #7B281D text on white | 9.70:1 | AAA | Lc 91.7 | Preferred for body text |
| #7B281D text on black | 2.16:1 | Fails | Lc -10.7 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF3F1
oklch(97.1% 0.011 31.1)
-
Step 100
100
#FBE4E0
oklch(93.6% 0.026 29.4)
-
Step 200
200
#F8CEC6
oklch(88.5% 0.049 30.7)
-
Step 300
300
#F4AC9E
oklch(80.9% 0.088 31.3)
-
Step 400
400
#EB7C6A
oklch(70.7% 0.14 30.5)
-
Step 500
500
#E25440
oklch(63.2% 0.181 30.7)
-
Step 600
600
#CD2F1E
oklch(55.6% 0.197 30.3)
-
Step 700
700
#B11F0F
oklch(49.1% 0.183 30.5)
-
Step 800
800
#901E11
oklch(42.8% 0.152 30.5)
-
Step 900
900 (this color)
#7B281D
oklch(40.1% 0.118 30.5)
-
Step 950
950
#44150E
oklch(27% 0.074 30.9)
#7B281D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3F391B | 0.124 |
| Deuteranopia (no green cones) | #544B1A | 0.113 |
| Tritanopia (no blue cones) | #881226 | 0.042 |
| Achromatopsia (no color) | #444444 | 0.119 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7B281D
#7B281D
oklch(40.1% 0.118 30.5)
- #00525D
#00525D
oklch(40.2% 0.07 210.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B281D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Chestnut #742802 ΔE 0.027
- Red Brown #8B2E16 ΔE 0.039
- Maroon #800000 ΔE 0.044
- Brick Red #8F1402 ΔE 0.044
- Dark Red #8B0000 ΔE 0.046
- Rust Brown #8B3103 ΔE 0.047
- Wine Red #7B0323 ΔE 0.052
- Blood #770001 ΔE 0.052
Use #7B281D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.