#7B2789

Closest named color: Purple (#800080). oklch(44.3% 0.168 321.6), rgb(123, 39, 137).

Aa

White text reads best on this color (8.42:1).

About this color

#7B2789 is a dark, vivid purple. In OKLCH its lightness is 44%, its chroma 0.168 and its hue 322°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purple (#800080), ΔE 0.040 away. White text reads best on it, at 8.42:1.

Hue familyPurples
Lightnessdark (44%)
Chromavivid (0.168)
Temperaturein between
Nearest namePurple (#800080)
Black text2.49:1
White text8.42:1

Values

HEX#7B2789
RGBrgb(123, 39, 137)
HSLhsl(291, 56%, 35%)
OKLCHoklch(44.3% 0.168 321.6)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7B2789 8.42:1 AAA Lc -92.8 Preferred for body text
Black text on #7B2789 2.49:1 Fails Lc 15.9 Dividers and decoration only
#7B2789 text on white 8.42:1 AAA Lc 88.1 Fine for body text
#7B2789 text on black 2.49:1 Fails Lc -14.0 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #FAF3FB

    oklch(97.2% 0.013 321.9)

  2. Step 100

    100

    #F3E4F5

    oklch(93.6% 0.028 322.2)

  3. Step 200

    200

    #EBCEEF

    oklch(88.6% 0.054 322.2)

  4. Step 300

    300

    #DEACE7

    oklch(80.9% 0.098 321.2)

  5. Step 400

    400

    #CD7DDA

    oklch(70.8% 0.156 321.8)

  6. Step 500

    500

    #BE56D0

    oklch(63% 0.2 321.5)

  7. Step 600

    600

    #AA35BD

    oklch(55.7% 0.217 321.7)

  8. Step 700

    700

    #9125A3

    oklch(49.1% 0.202 321.4)

  9. Step 800

    800 (this color)

    #7B2789

    oklch(44.3% 0.168 321.6)

  10. Step 900

    900

    #60236A

    oklch(37.8% 0.13 321.8)

  11. Step 950

    950

    #38163E

    oklch(27% 0.082 321.4)

Export this scale for Tailwind in the Tailwind colors tool

#7B2789 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#01478C0.172
Deuteranopia (no green cones)#3350870.145
Tritanopia (no blue cones)#7C39550.102
Achromatopsia (no color)#4D4D4D0.169

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7B2789

    #7B2789

    oklch(44.3% 0.168 321.6)

  • #0D6600

    #0D6600

    oklch(44.4% 0.148 141.6)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7B2789

    #7B2789

    oklch(44.3% 0.168 321.6)

  • #5838A6

    #5838A6

    oklch(44.2% 0.168 291.4)

  • #91165D

    #91165D

    oklch(44.2% 0.167 351.7)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7B2789

    #7B2789

    oklch(44.3% 0.168 321.6)

  • #555800

    #555800

    oklch(44.3% 0.098 112.1)

  • #00624D

    #00624D

    oklch(44.2% 0.086 171.5)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7B2789

    #7B2789

    oklch(44.3% 0.168 321.6)

  • #6C4D00

    #6C4D00

    oklch(44.2% 0.091 81.9)

  • #005F65

    #005F65

    oklch(44.2% 0.075 202.3)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7B2789

    #7B2789

    oklch(44.3% 0.168 321.6)

  • #833D00

    #833D00

    oklch(44.4% 0.114 51.8)

  • #0D6600

    #0D6600

    oklch(44.4% 0.148 141.6)

  • #005B7C

    #005B7C

    oklch(44.2% 0.09 231.8)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B2789, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7B2789 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.