#7B274D
Closest named color: Red Purple (#820747). oklch(41.2% 0.123 356), rgb(123, 39, 77).
Aa
White text reads best on this color (9.37:1).
About this color
#7B274D is a dark, moderately saturated red. In OKLCH its lightness is 41%, its chroma 0.123 and its hue 356°. Its hue sits on the warm side of the wheel. The nearest named color is Red Purple (#820747), ΔE 0.038 away. White text reads best on it, at 9.37:1.
| Hue family | Reds |
| Lightness | dark (41%) |
| Chroma | moderately saturated (0.123) |
| Temperature | warm |
| Nearest name | Red Purple (#820747) |
| Black text | 2.23:1 |
| White text | 9.37:1 |
Values
| HEX | #7B274D |
| RGB | rgb(123, 39, 77) |
| HSL | hsl(333, 52%, 32%) |
| OKLCH | oklch(41.2% 0.123 356) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7B274D | 9.37:1 | AAA | Lc -95.3 | Preferred for body text |
| Black text on #7B274D | 2.23:1 | Fails | Lc 13.1 | Not readable |
| #7B274D text on white | 9.37:1 | AAA | Lc 90.9 | Preferred for body text |
| #7B274D text on black | 2.23:1 | Fails | Lc -11.4 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FBF3F6
oklch(97.1% 0.009 352.4)
-
Step 100
100
#F6E4EA
oklch(93.5% 0.021 355.2)
-
Step 200
200
#F0CFDA
oklch(88.5% 0.04 355.8)
-
Step 300
300
#E7AEC2
oklch(80.9% 0.071 355.9)
-
Step 400
400
#D981A3
oklch(70.7% 0.115 355.8)
-
Step 500
500
#CC5F8C
oklch(63.1% 0.146 356.2)
-
Step 600
600
#B74276
oklch(55.5% 0.159 356)
-
Step 700
700
#9D3363
oklch(49% 0.148 356.1)
-
Step 800
800 (this color)
#7B274D
oklch(41.2% 0.123 356)
-
Step 900
900
#672843
oklch(37.6% 0.096 355.9)
-
Step 950
950
#3D1827
oklch(27% 0.061 356.5)
#7B274D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #363D4E | 0.136 |
| Deuteranopia (no green cones) | #4D4C4B | 0.122 |
| Tritanopia (no blue cones) | #852036 | 0.041 |
| Achromatopsia (no color) | #464646 | 0.124 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7B274D
#7B274D
oklch(41.2% 0.123 356)
- #005849
#005849
oklch(41.1% 0.077 175.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B274D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Red Purple #820747 ΔE 0.038
- Wine #80013F ΔE 0.043
- Velvet #750851 ΔE 0.051
- Mulberry #920A4E ΔE 0.052
- Red Wine #8C0034 ΔE 0.055
- Merlot #730039 ΔE 0.058
- Bordeaux #7B002C ΔE 0.059
- Brownish Purple #76424E ΔE 0.062
Use #7B274D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.