#7B2741
Closest named color: Wine (#80013F). oklch(40.8% 0.118 5.1), rgb(123, 39, 65).
Aa
White text reads best on this color (9.50:1).
About this color
#7B2741 is a dark, moderately saturated red. In OKLCH its lightness is 41%, its chroma 0.118 and its hue 5°. Its hue sits on the warm side of the wheel. The nearest named color is Wine (#80013F), ΔE 0.044 away. White text reads best on it, at 9.50:1.
| Hue family | Reds |
| Lightness | dark (41%) |
| Chroma | moderately saturated (0.118) |
| Temperature | warm |
| Nearest name | Wine (#80013F) |
| Black text | 2.20:1 |
| White text | 9.50:1 |
Values
| HEX | #7B2741 |
| RGB | rgb(123, 39, 65) |
| HSL | hsl(341, 52%, 32%) |
| OKLCH | oklch(40.8% 0.118 5.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7B2741 | 9.50:1 | AAA | Lc -95.6 | Preferred for body text |
| Black text on #7B2741 | 2.20:1 | Fails | Lc 12.8 | Not readable |
| #7B2741 text on white | 9.50:1 | AAA | Lc 91.2 | Preferred for body text |
| #7B2741 text on black | 2.20:1 | Fails | Lc -11.1 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FBF3F4
oklch(97.1% 0.009 8.5)
-
Step 100
100
#F7E5E8
oklch(93.7% 0.02 6)
-
Step 200
200
#F1CFD6
oklch(88.5% 0.039 4)
-
Step 300
300
#E8AFBA
oklch(80.9% 0.068 5.9)
-
Step 400
400
#DA8297
oklch(70.6% 0.111 4.9)
-
Step 500
500
#CE607E
oklch(63.1% 0.142 4.9)
-
Step 600
600
#B94467
oklch(55.6% 0.153 5.1)
-
Step 700
700
#9F3556
oklch(49.2% 0.143 4.9)
-
Step 800
800 (this color)
#7B2741
oklch(40.8% 0.118 5.1)
-
Step 900
900
#68293B
oklch(37.6% 0.092 4.7)
-
Step 950
950
#3D1922
oklch(27% 0.057 5.9)
#7B2741 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #393B42 | 0.131 |
| Deuteranopia (no green cones) | #4F4C3F | 0.121 |
| Tritanopia (no blue cones) | #861B31 | 0.032 |
| Achromatopsia (no color) | #464646 | 0.119 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7B2741
#7B2741
oklch(40.8% 0.118 5.1)
- #00564F
#00564F
oklch(40.8% 0.072 185.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B2741, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Wine #80013F ΔE 0.044
- Red Purple #820747 ΔE 0.044
- Red Wine #8C0034 ΔE 0.047
- Bordeaux #7B002C ΔE 0.049
- Wine Red #7B0323 ΔE 0.053
- Purple Brown #673A3F ΔE 0.056
- Merlot #730039 ΔE 0.056
- Mulberry #920A4E ΔE 0.059
Use #7B2741 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.