#7B272E

Closest named color: Wine Red (#7B0323). oklch(40.3% 0.116 19.3), rgb(123, 39, 46).

Aa

White text reads best on this color (9.66:1).

About this color

#7B272E is a dark, moderately saturated red. In OKLCH its lightness is 40%, its chroma 0.116 and its hue 19°. Its hue sits on the warm side of the wheel. The nearest named color is Wine Red (#7B0323), ΔE 0.044 away. White text reads best on it, at 9.66:1.

Hue familyReds
Lightnessdark (40%)
Chromamoderately saturated (0.116)
Temperaturewarm
Nearest nameWine Red (#7B0323)
Black text2.17:1
White text9.66:1

Values

HEX#7B272E
RGBrgb(123, 39, 46)
HSLhsl(355, 52%, 32%)
OKLCHoklch(40.3% 0.116 19.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7B272E 9.66:1 AAA Lc -95.9 Preferred for body text
Black text on #7B272E 2.17:1 Fails Lc 12.4 Not readable
#7B272E text on white 9.66:1 AAA Lc 91.6 Preferred for body text
#7B272E text on black 2.17:1 Fails Lc -10.8 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #FCF3F3

    oklch(97.1% 0.01 17.3)

  2. Step 100

    100

    #F7E5E4

    oklch(93.6% 0.02 21.4)

  3. Step 200

    200

    #F1D0CF

    oklch(88.5% 0.037 19.9)

  4. Step 300

    300

    #EAB0AF

    oklch(81% 0.068 19.8)

  5. Step 400

    400

    #DC8485

    oklch(70.7% 0.109 19.4)

  6. Step 500

    500

    #D06267

    oklch(63.1% 0.139 19.1)

  7. Step 600

    600

    #BB464E

    oklch(55.6% 0.151 19.5)

  8. Step 700

    700

    #A1373F

    oklch(49.1% 0.14 19.6)

  9. Step 800

    800 (this color)

    #7B272E

    oklch(40.3% 0.116 19.3)

  10. Step 900

    900

    #692A2E

    oklch(37.6% 0.09 18.7)

  11. Step 950

    950

    #3E191B

    oklch(26.9% 0.058 18.4)

Export this scale for Tailwind in the Tailwind colors tool

#7B272E with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#3C392E0.127
Deuteranopia (no green cones)#524B2C0.116
Tritanopia (no blue cones)#87152A0.031
Achromatopsia (no color)#4444440.118

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7B272E

    #7B272E

    oklch(40.3% 0.116 19.3)

  • #005357

    #005357

    oklch(40.2% 0.068 200.4)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7B272E

    #7B272E

    oklch(40.3% 0.116 19.3)

  • #742852

    #742852

    oklch(40.3% 0.117 349.4)

  • #743200

    #743200

    oklch(40.1% 0.107 49.2)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7B272E

    #7B272E

    oklch(40.3% 0.116 19.3)

  • #005641

    #005641

    oklch(40.3% 0.08 169.2)

  • #00506B

    #00506B

    oklch(40.4% 0.08 229.4)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7B272E

    #7B272E

    oklch(40.3% 0.116 19.3)

  • #20560E

    #20560E

    oklch(40.1% 0.116 139.4)

  • #1E4686

    #1E4686

    oklch(40.3% 0.116 259.5)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7B272E

    #7B272E

    oklch(40.3% 0.116 19.3)

  • #4C4C00

    #4C4C00

    oklch(40.3% 0.088 109.8)

  • #005357

    #005357

    oklch(40.2% 0.068 200.4)

  • #483A82

    #483A82

    oklch(40.2% 0.116 289)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B272E, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7B272E in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.