#7B2665
Closest named color: Velvet (#750851). oklch(42.1% 0.139 339.7), rgb(123, 38, 101).
Aa
White text reads best on this color (9.10:1).
About this color
#7B2665 is a dark, moderately saturated purple. In OKLCH its lightness is 42%, its chroma 0.139 and its hue 340°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.049 away. White text reads best on it, at 9.10:1.
| Hue family | Purples |
| Lightness | dark (42%) |
| Chroma | moderately saturated (0.139) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 2.30:1 |
| White text | 9.10:1 |
Values
| HEX | #7B2665 |
| RGB | rgb(123, 38, 101) |
| HSL | hsl(316, 53%, 32%) |
| OKLCH | oklch(42.1% 0.139 339.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7B2665 | 9.10:1 | AAA | Lc -94.6 | Preferred for body text |
| Black text on #7B2665 | 2.30:1 | Fails | Lc 13.9 | Not readable |
| #7B2665 text on white | 9.10:1 | AAA | Lc 90.1 | Preferred for body text |
| #7B2665 text on black | 2.30:1 | Fails | Lc -12.2 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FBF3F8
oklch(97.2% 0.011 339.3)
-
Step 100
100
#F5E4EF
oklch(93.6% 0.023 338.6)
-
Step 200
200
#EECEE3
oklch(88.4% 0.045 338.7)
-
Step 300
300
#E5ADD1
oklch(81% 0.08 340.3)
-
Step 400
400
#D57FBA
oklch(70.7% 0.129 339.7)
-
Step 500
500
#C85BA9
oklch(63.1% 0.166 339.7)
-
Step 600
600
#B33D94
oklch(55.6% 0.18 339.8)
-
Step 700
700
#9A2E7E
oklch(49.1% 0.167 339.9)
-
Step 800
800 (this color)
#7B2665
oklch(42.1% 0.139 339.7)
-
Step 900
900
#652654
oklch(37.7% 0.108 339.4)
-
Step 950
950
#3B1731
oklch(26.9% 0.068 339.2)
#7B2665 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2B4067 | 0.150 |
| Deuteranopia (no green cones) | #454D63 | 0.131 |
| Tritanopia (no blue cones) | #822942 | 0.064 |
| Achromatopsia (no color) | #484848 | 0.140 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7B2665
#7B2665
oklch(42.1% 0.139 339.7)
- #005D3A
#005D3A
oklch(42.2% 0.096 159.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B2665, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.049
- Rich Purple #720058 ΔE 0.054
- Red Purple #820747 ΔE 0.055
- Mulberry #920A4E ΔE 0.061
- Purple #800080 ΔE 0.064
- Wine #80013F ΔE 0.067
- Dark Fuchsia #9D0759 ΔE 0.073
- Red Violet #9E0168 ΔE 0.073
Use #7B2665 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.