#7B1D44
Closest named color: Red Purple (#820747). oklch(39.8% 0.132 0.1), rgb(123, 29, 68).
Aa
White text reads best on this color (9.99:1).
About this color
#7B1D44 is a dark, moderately saturated red. In OKLCH its lightness is 40%, its chroma 0.132 and its hue 0°. Its hue sits on the warm side of the wheel. The nearest named color is Red Purple (#820747), ΔE 0.026 away. White text reads best on it, at 9.99:1.
| Hue family | Reds |
| Lightness | dark (40%) |
| Chroma | moderately saturated (0.132) |
| Temperature | warm |
| Nearest name | Red Purple (#820747) |
| Black text | 2.10:1 |
| White text | 9.99:1 |
Values
| HEX | #7B1D44 |
| RGB | rgb(123, 29, 68) |
| HSL | hsl(335, 62%, 30%) |
| OKLCH | oklch(39.8% 0.132 0.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7B1D44 | 9.99:1 | AAA | Lc -96.4 | Preferred for body text |
| Black text on #7B1D44 | 2.10:1 | Fails | Lc 11.8 | Not readable |
| #7B1D44 text on white | 9.99:1 | AAA | Lc 92.1 | Preferred for body text |
| #7B1D44 text on black | 2.10:1 | Fails | Lc -10.3 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FEF2F5
oklch(97.1% 0.013 0.3)
-
Step 100
100
#FBE2E9
oklch(93.5% 0.029 358.8)
-
Step 200
200
#F9CBD7
oklch(88.5% 0.054 0.8)
-
Step 300
300
#F6A6BE
oklch(80.9% 0.099 0)
-
Step 400
400
#ED719C
oklch(70.6% 0.159 0.1)
-
Step 500
500
#E34384
oklch(63% 0.202 0.1)
-
Step 600
600
#CF0E6E
oklch(55.7% 0.22 0.1)
-
Step 700
700
#B0005C
oklch(49% 0.199 360)
-
Step 800
800
#91064B
oklch(42.8% 0.17 0.2)
-
Step 900
900 (this color)
#7B1D44
oklch(39.8% 0.132 0.1)
-
Step 950
950
#451025
oklch(27.1% 0.083 0.1)
#7B1D44 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #313745 | 0.149 |
| Deuteranopia (no green cones) | #4B4942 | 0.133 |
| Tritanopia (no blue cones) | #860E2E | 0.040 |
| Achromatopsia (no color) | #424242 | 0.133 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7B1D44
#7B1D44
oklch(39.8% 0.132 0.1)
- #005349
#005349
oklch(39.7% 0.071 181.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B1D44, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Red Purple #820747 ΔE 0.026
- Wine #80013F ΔE 0.026
- Merlot #730039 ΔE 0.041
- Bordeaux #7B002C ΔE 0.041
- Red Wine #8C0034 ΔE 0.043
- Velvet #750851 ΔE 0.044
- Wine Red #7B0323 ΔE 0.050
- Mulberry #920A4E ΔE 0.051
Use #7B1D44 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.