#7B1877
Closest named color: Purple (#800080). oklch(41.8% 0.169 329.9), rgb(123, 24, 119).
Aa
White text reads best on this color (9.37:1).
About this color
#7B1877 is a dark, vivid purple. In OKLCH its lightness is 42%, its chroma 0.169 and its hue 330°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purple (#800080), ΔE 0.025 away. White text reads best on it, at 9.37:1.
| Hue family | Purples |
| Lightness | dark (42%) |
| Chroma | vivid (0.169) |
| Temperature | in between |
| Nearest name | Purple (#800080) |
| Black text | 2.23:1 |
| White text | 9.37:1 |
Values
| HEX | #7B1877 |
| RGB | rgb(123, 24, 119) |
| HSL | hsl(302, 67%, 29%) |
| OKLCH | oklch(41.8% 0.169 329.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7B1877 | 9.37:1 | AAA | Lc -94.8 | Preferred for body text |
| Black text on #7B1877 | 2.23:1 | Fails | Lc 13.6 | Not readable |
| #7B1877 text on white | 9.37:1 | AAA | Lc 90.4 | Preferred for body text |
| #7B1877 text on black | 2.23:1 | Fails | Lc -11.9 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FBF2FA
oklch(97% 0.014 329.1)
-
Step 100
100
#F5E3F3
oklch(93.5% 0.029 329.3)
-
Step 200
200
#EFCDEB
oklch(88.6% 0.055 329.9)
-
Step 300
300
#E5AADF
oklch(80.9% 0.098 329.9)
-
Step 400
400
#D679CF
oklch(70.7% 0.158 329.9)
-
Step 500
500
#C950C2
oklch(63% 0.202 330)
-
Step 600
600
#B42CAF
oklch(55.6% 0.22 329.7)
-
Step 700
700
#9B1C96
oklch(49.1% 0.204 330)
-
Step 800
800 (this color)
#7B1877
oklch(41.8% 0.169 329.9)
-
Step 900
900
#661F62
oklch(37.8% 0.132 330.2)
-
Step 950
950
#3C1439
oklch(27.1% 0.083 330.6)
#7B1877 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #073E79 | 0.185 |
| Deuteranopia (no green cones) | #374B75 | 0.155 |
| Tritanopia (no blue cones) | #802747 | 0.092 |
| Achromatopsia (no color) | #464646 | 0.171 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7B1877
#7B1877
oklch(41.8% 0.169 329.9)
- #005D27
#005D27
oklch(41.8% 0.116 149.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B1877, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple #800080 ΔE 0.025
- Dark Magenta #8B008B ΔE 0.046
- Rich Purple #720058 ΔE 0.058
- Velvet #750851 ΔE 0.065
- Warm Purple #952E8F ΔE 0.075
- Red Violet #9E0168 ΔE 0.079
- Rebecca Purple #663399 ΔE 0.079
- Red Purple #820747 ΔE 0.082
Use #7B1877 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.