#7B1037
Closest named color: Bordeaux (#7B002C). oklch(38.3% 0.141 6.4), rgb(123, 16, 55).
Aa
White text reads best on this color (10.65:1).
About this color
#7B1037 is a dark, vivid red. In OKLCH its lightness is 38%, its chroma 0.141 and its hue 6°. Its hue sits on the warm side of the wheel. The nearest named color is Bordeaux (#7B002C), ΔE 0.018 away. White text reads best on it, at 10.65:1.
| Hue family | Reds |
| Lightness | dark (38%) |
| Chroma | vivid (0.141) |
| Temperature | warm |
| Nearest name | Bordeaux (#7B002C) |
| Black text | 1.97:1 |
| White text | 10.65:1 |
Values
| HEX | #7B1037 |
| RGB | rgb(123, 16, 55) |
| HSL | hsl(338, 77%, 27%) |
| OKLCH | oklch(38.3% 0.141 6.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7B1037 | 10.65:1 | AAA | Lc -97.3 | Preferred for body text |
| Black text on #7B1037 | 1.97:1 | Fails | Lc 10.8 | Not readable |
| #7B1037 text on white | 10.65:1 | AAA | Lc 93.2 | Preferred for body text |
| #7B1037 text on black | 1.97:1 | Fails | Lc -9.3 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FFF2F4
oklch(97.2% 0.014 6.7)
-
Step 100
100
#FDE2E6
oklch(93.6% 0.03 7.5)
-
Step 200
200
#FDCAD3
oklch(88.6% 0.059 6.5)
-
Step 300
300
#FBA4B6
oklch(80.9% 0.105 6.2)
-
Step 400
400
#F46D90
oklch(70.7% 0.168 6.2)
-
Step 500
500
#EC3974
oklch(63.2% 0.216 6.6)
-
Step 600
600
#D3005E
oklch(55.6% 0.223 6.5)
-
Step 700
700
#B2004F
oklch(49% 0.197 6.1)
-
Step 800
800
#940040
oklch(42.8% 0.172 6.4)
-
Step 900
900 (this color)
#7B1037
oklch(38.3% 0.141 6.4)
-
Step 950
950
#470C1F
oklch(26.9% 0.089 6.5)
#7B1037 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2E3138 | 0.160 |
| Deuteranopia (no green cones) | #4A4634 | 0.144 |
| Tritanopia (no blue cones) | #870022 | 0.038 |
| Achromatopsia (no color) | #3E3E3E | 0.142 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7B1037
#7B1037
oklch(38.3% 0.141 6.4)
- #004F49
#004F49
oklch(38.5% 0.067 186.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B1037, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Bordeaux #7B002C ΔE 0.018
- Wine #80013F ΔE 0.021
- Merlot #730039 ΔE 0.028
- Wine Red #7B0323 ΔE 0.029
- Red Purple #820747 ΔE 0.031
- Red Wine #8C0034 ΔE 0.036
- Velvet #750851 ΔE 0.051
- Mulberry #920A4E ΔE 0.060
Use #7B1037 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.