#7A314D

Closest named color: Brownish Purple (#76424E). oklch(42.3% 0.106 358.6), rgb(122, 49, 77).

Aa

White text reads best on this color (8.84:1).

About this color

#7A314D is a dark, moderately saturated red. In OKLCH its lightness is 42%, its chroma 0.106 and its hue 359°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.041 away. White text reads best on it, at 8.84:1.

Hue familyReds
Lightnessdark (42%)
Chromamoderately saturated (0.106)
Temperaturewarm
Nearest nameBrownish Purple (#76424E)
Black text2.37:1
White text8.84:1

Values

HEX#7A314D
RGBrgb(122, 49, 77)
HSLhsl(337, 43%, 34%)
OKLCHoklch(42.3% 0.106 358.6)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7A314D 8.84:1 AAA Lc -94.2 Preferred for body text
Black text on #7A314D 2.37:1 Fails Lc 14.3 Not readable
#7A314D text on white 8.84:1 AAA Lc 89.7 Fine for body text
#7A314D text on black 2.37:1 Fails Lc -12.5 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #FBF3F5

    oklch(97.1% 0.009 0.1)

  2. Step 100

    100

    #F5E5E9

    oklch(93.6% 0.018 0.4)

  3. Step 200

    200

    #EED0D9

    oklch(88.5% 0.035 357.8)

  4. Step 300

    300

    #E3B0C0

    oklch(80.8% 0.063 357.9)

  5. Step 400

    400

    #D3869F

    oklch(70.7% 0.099 359)

  6. Step 500

    500

    #C66688

    oklch(63.2% 0.127 358.9)

  7. Step 600

    600

    #B14B72

    oklch(55.6% 0.139 358.7)

  8. Step 700

    700

    #983C5F

    oklch(49.2% 0.128 359.2)

  9. Step 800

    800 (this color)

    #7A314D

    oklch(42.3% 0.106 358.6)

  10. Step 900

    900

    #642D41

    oklch(37.8% 0.083 358.8)

  11. Step 950

    950

    #3B1B26

    oklch(27.1% 0.052 359.3)

Export this scale for Tailwind in the Tailwind colors tool

#7A314D with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#3D424E0.117
Deuteranopia (no green cones)#504F4B0.107
Tritanopia (no blue cones)#832B3C0.031
Achromatopsia (no color)#4A4A4A0.107

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7A314D

    #7A314D

    oklch(42.3% 0.106 358.6)

  • #005C4E

    #005C4E

    oklch(42.5% 0.078 177.7)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7A314D

    #7A314D

    oklch(42.3% 0.106 358.6)

  • #6C366A

    #6C366A

    oklch(42.3% 0.105 328.6)

  • #7E332B

    #7E332B

    oklch(42.4% 0.106 28.5)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7A314D

    #7A314D

    oklch(42.3% 0.106 358.6)

  • #175D2B

    #175D2B

    oklch(42.3% 0.106 148.8)

  • #005963

    #005963

    oklch(42.4% 0.073 208)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7A314D

    #7A314D

    oklch(42.3% 0.106 358.6)

  • #495500

    #495500

    oklch(42.4% 0.099 118.7)

  • #00547C

    #00547C

    oklch(42.4% 0.095 238.8)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7A314D

    #7A314D

    oklch(42.3% 0.106 358.6)

  • #614B00

    #614B00

    oklch(42.4% 0.087 89.3)

  • #005C4E

    #005C4E

    oklch(42.5% 0.078 177.7)

  • #364988

    #364988

    oklch(42.3% 0.107 268.9)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7A314D, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7A314D in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.